I recently had a conversation with the Reputation Institute, a leading research and advisory firm that collects and analyzes data and proffers advice about corporate reputation. We discussed Pulse Scores, derived from data that the Institute calculates for companies to measure their public reputation. Its algorithms are based on seven dimensions: leadership, performance, products/services, innovation, citizenship, governance and workplace.

“If I sold cars or electronics, I might want to be rewarded based on my individual sales targets, but I educate physicians on respiratory products. I want to be rewarded based on my ability to effectively discuss the product that's best for the patient. I’m proud to represent GSK and be part of the #1 most trusted pharmaceutical salesforce in America.” (Dale, Sales Specialist)

Anheuser-Busch InBev has published its 2016 Better World Report, which reports on progress against its Better World strategy, which was updated last October following its combination with SABMiller to align its environmental, social and alcohol responsibility efforts around three core pillars:

Twentieth Century Fox Home Entertainment has partnered with the nonprofit Journeys in Film to release a free Hidden Figures curriculum guide for the classroom.

Hidden Figures—starring Taraji P. Henson, Octavia Spencer and Janelle Monáe—tells the 'untold' story of three African American female NASA mathematicians during the Space Race of the 1960's, and was nominated for three Academy Awards, including Best Picture, and Best Supporting Actress for Octavia Spencer’s portrayal of Dorothy Vaughan. The powerful story behind Hidden Figures has made waves around the world and is encouraging young women, especially young women of color, to follow their dreams and pursue studies and careers in STEM.

We’re excited to announce that Ethical Corporation has now surpassed the largest number of C-Suite speakers and attendees ever in its 16-year history at The Responsible Business Summit Europe.

As millions of Indian citizens continue to struggle with poor access to clean drinking water, 21st Century Fox’s National Geographic has teamed with Water Aid India and top talent from Bollywood to launch Mission Blue, a new initiative to raise awareness of water scarcity and drive conservation. The company will air documentaries and television specials about the crisis across its channels in India, and the campaign’s website will provide digital tools allowing viewers to calculate their own water footprints and provide ways to save water in their daily lives.

Last week, sustainability leaders from around the world gathered at the Ceres Conference in San Francisco to compare notes and strategize about how to tackle some of our most pressing challenges – from water scarcity and resource depletion to the mounting impacts of climate change. While there are many motivations for companies to play a leading role in addressing these issues, the most important driver cited by attendees is that sustainability can improve the bottom line. Simply put, sustainability is just good business.

Gilead Sciences, Inc. today announced that it issued its Year in Review 2016, a combination of the company’s Annual Report and Corporate Social Responsibility report. This report provides an in-depth look into Gilead’s commitment to develop and deliver innovative therapies that change lives.

Having fun is crucial to personal and social well-being. Since 2006, passionate crewmember volunteers have partnered with KaBOOM! to help children get the active play they need to thrive, particularly those who are growing up in poverty.