Aulston Taylor exemplifies the true spirit of Viacom. On the job, he’s boosted BET Network’s roster of clients by a dozen or more advertisers in the last 24 months and was named 40 Under 40 by Texas Southern University’s Business School, his…

The 2018 hurricane season – which kicked off June 1 – is expected to be “near-or above-normal,” according to the National Oceanic and Atmospheric Administration. As those who have been in a hurricane will tell you, nobody affected by Harvey or Irma…

iCause is proud to introduce an innovative rewards system, that lets you combine your weekend plans with earning rewards. The iCause rewards system consists of points that are accumulated with various activities tied to events and volunteering. The…

Whirlpool EMEA has won the Web Marketing Festival award in the category “Digital Food” for its Moments not to be Wasted, the edutainment program within primary schools in Europe raising awareness on the social and environmental value of food and the…

Today the Dave Thomas Foundation for Adoption celebrates our founder, Dave Thomas on what would have been his 86th birthday.

Grant Garrison, managing director at GOOD Corps, talks about how brands can purposefully align themselves with causes and movements to advance social good.

On Monday, June 11, Viacom interns and employees gathered in a pop music-filled conference room at the company’s Times Square headquarters. They had come to join Viacommunity – Viacom’s social-responsibility arm – to assemble duffle bags full of…

Learn more about StreetWork, a partner of The KFC Youth Foundation, and the incredible work they do to help high risk youth in Australia.

Smithfield Foods, Inc. donated more than 400,000 pounds of protein to the Los Angeles Regional Food Bank as part of the company’s 2018 Helping Hungry Homes® tour. Now in its 10th year, Helping Hungry Homes® is Smithfield’s signature hunger-relief…

In 2017, our global properties were called on many times to step up in the face of tragedy. From Typhoon Hato in Macao to the Las Vegas shooting massacre and other U.S. natural disasters, Las Vegas Sands and its Team Members rose to the challenges.

On Monday, June 25, patients and their families enjoyed “Incredible” visitors at Children’s Hospital of Philadelphia. The stars of Disney•Pixar’s Incredibles 2, Mr. Incredible and Elastigirl, paid a special visit to the hospital, where kids and…

JetBlue today launched its eighth annual Soar with Reading initiative, which provides free books to children who need them most. This summer, Soar with Reading lands in San Francisco and Oakland, Calif. This award-winning literacy initiative tackles…

Ty came to the Vogt family as a toddler. A few months later, his baby sister Mya joined him. The Vogt family knew they wanted to keep the siblings together. After 743 and 570 days in foster care, they were both adopted!

Another one of our favorite communities of practice is the Pledge 1% initiative, pioneered by Salesforce.com. Pledge 1% is a global movement that encourages and challenges both individuals and companies to Pledge 1% of equity, profit, product, and…

Over 6000 farmers in Andhra Pradesh will move to an improved business model for better value chains and better incomes through an intensive two-year project supported by the Walmart Foundation in partnership with ICRISAT.

As a country, we’ve gotten so used to facing the alarming number of veterans who take their own lives that it often feels abstract at this point; nameless, faceless statistics. For those of us who personally know veterans who’ve taken their own…

Wells Fargo's NeighborhoodLIFT program will donate $250,000 total to three East Bay Area nonprofits for affordable housing, youth and family initiatives.

The Spark Program connects schools in the Chicago community with corporate partners to immerse middle schoolers in workplace mentorships based on skills and interests.

“These mentorships go beyond educational aspects. Spark Mentors…

A charitable collaboration, first developed through Hurricane Harvey outreach, is now taking formal shape in a year-long effort to provide access to comprehensive eye exams, prescription glasses, beauty and fashion items where they are needed most.…

More than 6,700 people took part in the Scotiabank Vancouver Half-Marathon and 5k, raising an estimated $970,000 for 70 local charities through the Scotiabank Charity Challenge. This brings the grand total since 2007 to over $8 million.

Marina Bay Sands (MBS) held its fifth annual Sands for Singapore Charity Festival in 2017 with overall results again surpassing previous years’ efforts. A primary initiative for Sands Cares in Singapore, the week-long festival raised S$3.9 million (…

The United Nations Development Programme (UNDP), FINCH and founding partner Mars, Incorporated today announced an initiative aimed at transforming the lives of animals across the world by asking advertisers to contribute a percentage of their media…

As part of a new partnership with Tupperware Brands, Clubs de Niños y Niñas de Centro America (CNNCA) opened for its newest club in Zona 3 de Mixco, near Guatemala City, on May 26th.

In the early spring of 2013, as our three seventh graders were working quietly on their schoolwork, I took a break from my work to flip through Facebook. I was compelled to click on a link to the AdoptUSKids.org website, and soon I was scrolling…