Smoke billows out of a house surrounded by dense forest. Flames rage into the night sky. Cal Yarborough, former chief of the Big Creek Volunteer Fire Department, runs down the road, finds a hose and starts spraying a smoldering propane tank. Neighbors awake and race to the volunteer fire station to sound the alarm.
Once the province of a few unusually green or community-oriented companies, sustainability reporting is now a best practice employed by companies worldwide. A full 95 percent of the Global 250 issue sustainability reports, and by doing so gain a competitive edge in every aspect of the triple bottom line.
The importance of lifelong learning has been championed by great iconoclasts from Gandhi to Picasso. Through their own curiosity and desire to make things different and better, these people changed the world and the way that subsequent generations think about everything from art to citizenship. In many ways, the work of our members at the Boston College Center for Corporate Citizenship is similar. Bringing the assets of business to the table to solve some of our most intractable environmental and social problems demands new ways of thinking about the world.