For a long time the primary focus of marketers has been on reaching Millennials. But, to get ahead of current trends, companies need to turn their attention to the next generation on the horizon—Generation Z (Gen Z). Although Gen Z is relatively young – Demographers place its beginning anywhere from the early ’90s to the mid-2000s according to a 2015 article in the New York Times, they already have nearly $44 billion in spending power and make up over a quarter of the U.S.’s population. This new wave of tech savvy, responsible and authentic individuals calls for a different style of marketing to catch their attention.
Last night, the Keystone Policy Center hosted its 23rd annual awards dinner in Washington, D.C. The event honors leaders in government, business and civil society who exemplify Keystone’s mission “to inspire leaders to rise above entrenched positions to reach common higher ground.”
At Olive Garden, our team members serve as the faces of our brand and ambassadors of our core values. They make an impression on every guest who walks through our front doors, delivering great food, an engaging atmosphere and unmatched service. We are strong and successful because of our people, each with diverse talents and backgrounds, who respect each other and enjoy working side by side to serve our guests and communities.
The Hershey Company (NYSE: HSY) today issued its latest Corporate Social Responsibility (CSR) report – titled “Shared Goodness” – showcasing progress made in 2015 against a variety of priority issues.
Boond, a social enterprise that strives to bring “energy to all” through renewable solutions, joined the Business Call to Action (BCtA) with a commitment to install 4,000 solar micro-grids across rural India by 2022, reaching 1 million underserved people in rural areas with its inclusive clean-energy initiative.
The largest global peer community of brand leaders and sustainability practitioners focused on advancing brand value creation through sustainability-led innovation is heading to Detroit, Michigan in 2017. Sustainable Brands® announces the next gathering point for its flagship event in the U.S. will be at the Cobo Center, May 22-25, 2017.
In 2008, the team at Ingersoll Rand’s Trane facility in Waco, Texas, committed to the goals of zero waste by 2016 and grid neutrality by 2020, as well as a significant reduction in water usage. The facility, which manufactures the Ingersoll Rand water source heat pump product portfolio, is well on its way toward achieving these targets.
Transparency is the key to complete traceability in supply chain. When transparency increases, companies have better insights into where their products are coming from and how they’ve been made. Data is the key in supplier networks that provides greater data accuracy, clarity, and insights, leading to more contextual intelligence shared across supply chains.
BENTON HARBOR — Union Park was flooded with people Tuesday.
There wasn’t a pickup game or a picnic. Instead more than 30 volunteers from KitchenAid and Kinexus’ YouthBuild program were out cleaning and maintaining the Benton Harbor park.
Redefine “learning by doing” with proven methodologies to accelerate leadership development and do real work in the field. Learning and Leading By Doing Real Work in the Field, at The Conference Board’s 22nd Annual Leadership Development Conference, will bring together companies that are pioneering new talent development models to retain talent longer and increase employee engagement.
