Tapping into the natural instinct of truck owners to lend a helping hand to family, friends and neighbors when a need arises, Ram Truck has launched “Ram Nation” to help its owners and dealers come together for disaster relief and community service initiatives.
Ten years ago, Hurricane Katrina hit the US Gulf Coast, leaving more than 1,300 people dead, forcing one million people from their homes and leaving 372,000 children without schools. Nobody was prepared for such devastation. In fact, it took seven months to reunite the last child with her family after thousands of children were reported missing. It was a true wake-up call for disaster preparedness and disaster relief across the US. At GSK, we realized there were things we could do to be better prepared.
This is the story of Luz Elena Guzmán’s family, who lived without treated water in Colombia until the Inter-American Development Bank’s AquaFund and the PepsiCo Foundation aided in improving their access to safe water.
