Strengthening the Social Economy: A Conversation With Catherine LaCour, Chief Marketing Officer at Blackbaud

May 17, 2018 3:05 PM ET

Audio File

Strengthening the Social Economy: A Conversation With Catherine LaCour, Chief M…

In this episode of the Champions for Social Good podcast, Rachel Hutchisson speaks with Catherine LaCour, chief marketing officer at Blackbaud, about how organizations can strengthen the social economy to build a better world. The conversation kicks off with an explanation of what the social economy is, and how greater participation and greater effectiveness are the hallmarks of a strong social economy. Rachel and Catherine talk about how social good organizations can leverage the power of data, individual impact and radical collaboration to strengthen the social economy, and gives examples of how each of these three steps are being done well. Catherine also details the role that the U.N. Sustainable Development Goals (SDGs) play in the social economy and how they are providing an outcomes-based roadmap to all organizations.

After listening to the episode, sign up to join the conversation about how private, public  and social sector organizations can work together to strengthen the social economy at

Blackbaud's Champions for Social Good podcast, hosted by Rachel Hutchisson, vice president of corporate citizenship & philanthropy, brings together thought leaders and practitioners in the social good movement to share learnings, educate and inspire change across the sector. Subscribe to the Champions for Social Good Podcast on iTunesGoogle Play MusicStitcher, or your favorite podcast player.

To learn more about Blackbaud, the world’s leading cloud software company powering social good, and about how we are helping organizations have a greater impact, visit