Official Launch of New Virtual Series, “Corporate Conversations on Purpose”

Episodes Focus on Translating the Idea of Purpose into Business Success
Dec 2, 2021 4:00 PM ET
Corporate Conversations on Purpose Poster

December 2, 2021 /3BL Media/ - Purpose is the new frontier for performance and competition in today's business landscape and failing to adapt means companies risk being left behind.

Phil Preston, CEO of The Business Purpose Project and Lynne Filderman, Founder of Curation On Purpose LLC are pleased to announce the launch of a new virtual production, Corporate Conversations on Purpose (CCoP), a series of 30-minute virtual conversations with business leaders who offer their expertise and candid insights in navigating purpose-based transformations.

Corporate Conversations on Purpose is meeting this critical moment in time as no one has all the answers nor is there a single prescribed way of dealing with the rapidly changing business environment and shift to the purpose economy.

“The rapid rise of corporate purpose is catching many companies off guard, and they are seeking deeper insights and practical guidance,” said Phil Preston, CEO of The Business Purpose Project and co-founder of Corporate Conversations on Purpose, who adds, “The more curated conversations we have in this area the better for everyone.”

The first release of episodes illustrates the breadth and depth of expertise in the area of purpose transformation. To view our episodes, go to

  • Ben Smithee, CEO and Founder, The Smithee Group
    “Purpose & Generational Success: Where Does Purpose Fit Into the Equation”
  • Sarah Downie, CEO, Shared Value Project
    “360 Degrees of Purpose: Insights into Corporate Purpose Transformation”
  • Rik Haslam, Executive Creative Partner, Brandpie
    “The Purpose Roadmap: The Difficult but Necessary Work of Being on Purpose”
  • Tim King, Chief Investment Officer, Melior Investment Management
    “Transformation and Purpose: Are Investors Analysing Purpose?”
  • Christine Holman, Non-Executive Director
    “Purpose & Leadership: Do Boards View Purpose Differently than the Rest of Us?”
  • Whitney Dailey, SVP Marketing, Research & Insights, Porter Novelli
    “The Purpose Roadmap: Are Executives Equipped To Deliver On Purpose? (Not Without Business Intelligence & Proper Tools)”

“Our first round of conversations with some amazing business leaders will give you a candid, behind the scenes picture of how they think about purpose, its importance to stakeholders and guideposts along the way,” noted Lynne Filderman, chief curation officer of Curation On Purpose and co-founder of Corporate Conversations on Purpose.

We are honored to feature inaugural partners 3BL Media and Ampslide. As a news and information distribution platform, 3BL Media, a triple bottom line company, features the purpose-driven content of leading companies and organizations. Ampslide is an innovative platform designed to engage audiences anywhere, anytime–an all-in-one event and content hosting platform maximizing ROI for sales and marketing teams.

Interested in being a featured guest, creating your own in-house conversations or exploring the benefits of sponsorship? Contact us at