MAC Cosmetics Commits £1 Million to Charity in Celebration of VIVA GLAM’s 30th Anniversary

By Natalia Kulak
Dec 4, 2023 12:45 PM ET
Campaign: M·A·C VIVA GLAM
Lips and two lipsticks on top of different colored stripes.
Image courtesy of PBL Magazine

Originally published by Beauty Academy Group on

This generous pledge comes as the iconic VIVA GLAM campaign celebrates its 30th anniversary, marking three decades of impactful contributions to HIV/AIDS awareness and support.

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