GreenBlue Receives $25,000 Walmart Foundation Grant for How2Recycle Label Program

The Walmart Foundation supports consumer recycling communication through a philanthropic gift to the How2Recycle Label Program.
Dec 11, 2014 8:30 AM ET
Campaign: How2Recycle Label

CHARLOTTESVILLE, VA, December 11, 2014 /3BL Media/ —The Walmart Foundation has awarded a $25,000 grant to GreenBlue, an environmental nonprofit dedicated to the sustainable use of materials in society, to support the How2Recycle Label Program.  How2Recycle is an on-package labeling system created to provide clear, consistent recycling information to consumers.  This gift will support How2Recycle’s continued success by enabling program growth and development.

“We are excited to receive this gift and vote of confidence in How2Recycle”, said Project Manager Danielle Peacock. “We expect to make great strides in 2015, and contributions like those from the Walmart Foundation are vital in helping us reach our goals. The Walmart Foundation’s gift helps support clearer, on-package recycling instructions to improve the quantity and quality of recycled materials. How2Recycle helps consumers close the loop on material recovery, helping both people and the planet. The grant will help us continue to expand the program, and get closer to our goal of creating a nationally harmonized label.”

For more information, contact Danielle Peacock at

How2Recycle is a program of GreenBlue’s Sustainable Packaging Coalition (SPC). How2Recycle’s goal is to create a clear, well-understood, and nationally harmonized label that allows industry to communicate clear recycling instructions to consumers.

To learn more about the program or how to join, visit For How2Recycle program updates, please join our newsletter at and follow us on Twitter @How2Recycle.

GreenBlue® is an environmental nonprofit dedicated to the sustainable use of materials in society.  GreenBlue brings together key stakeholders to encourage innovation and best practices to promote the creation of a more sustainable materials economy. GreenBlue’s Sustainable Packaging Coalition® (SPC) is an industry working group dedicated to a more robust environmental vision for packaging. The SPC brings together business, educational institutions, and government agencies to build packaging systems that encourage economic prosperity and a sustainable flow of materials. To learn more, visit or follow us on Twitter @greenblueorg.

Walmart and the Walmart Foundation are committed to helping people live better through philanthropic efforts that draw on the strengths of Walmart in the arenas of sustainability, economic opportunity, and community. As part of our commitment to creating a more sustainable food system worldwide, Walmart and the Walmart Foundation are leading the fight against hunger in the United States. They recently exceeded a $2 billion goal to fight hunger one year ahead of schedule and have donated more than 1.5 billion pounds of food to those in need across the country. To learn more about Walmart’s giving, visit