Engaging Customers Through Cause Marketing: The TELUS Experience

December Webinar Showcases Canadian Cause Marketing Business
Dec 9, 2013 9:15 AM ET

Register for this webinar today!

December 9, 2013 /3BL Media/ - The Canadian telecommunications company TELUS has been recognized with numerous awards for its effective cause marketing, CSR and corporate philanthropy work. Join us on December 10 to hear critical lessons learned by TELUS along the way from Jill Schnarr, the company's vice president for community affairs.

Using case examples based on "Phones for Good," "Critter" and other TELUS campaigns, this webinar will share key insights into creating corporate initiatives that:

  • Build competitive differentiation
  • Increase employee engagement
  • Attract top talent
  • Engage consumers as advocate and
  • Create a symbiotic relationship with local communities

Register for this webinar today!

You Will Receive:

  • Unlimited access to the recorded version of this webinar (a great option if you're not able to attend on the designated date and time)
  • The opportunity to ask questions of the presenter (live attendees only) 
  • A download of the PowerPoint presentation that accompanies this webinar

Presenter Profile:

Jill Schnarr, Vice President, Community Affairs, TELUS Corporation

As Vice President, Community Affairs, Jill Schnarr leads national community investment at TELUS including community boards, community grants, community & cause marketing, charitable sponsorships & grants, strategic community investment communications, Team TELUS Cares, employee & retiree volunteerism, and humanitarian relief.

Jill also is the national chair of Connections – the TELUS women’s network.  With her leadership of Connections, Jill has helped to foster a culture of learning and development, growth, engagement, recognition and well-being for women.  She has trained and mentored over 100 women colleagues at TELUS in the Taking the Stage program to support leadership development.

Since joining TELUS in 1992, Jill has managed a variety of portfolios and held leadership positions including marketing analyst, product manager, customer service manager, executive producer, business manager; marketing director; acting Vice President, Corporate Communications; acting Vice President, Customer Marketing; Director, Community Engagement; and Executive Director, Connections. 

Register for this webinar today!