Earth Day New York Calls on the Public to Do Their Part!

Calendar of Earth Day Earth Week Events, April 19th through 21st Includes Details on Friday’s CO2 E Drive and Fashion Show in Times Square and Three-Day’s of Exhibitions at Grand Central Terminal
Apr 19, 2012 8:50 PM ET
Campaign: Earth Day New York

(3BL Media) New York, NY - April 19, 2012 - Earth Day New York called on the public to do their part, on Earth Day and every day. A call to action to educate themselves about ways to make a difference on the many environmental challenges we face.

The press conference held in Grand Central Terminal’s Vanderbilt Hall launched Earth Day New York’s events and marks the official opening of exhibits taking place in Vanderbilt Hall, Central Terminal’s Vanderbilt Avenue and Times Square. The events are designed to introduce attendees to the many ways they can get involved and engaged on environmental issues and make better greener choices every day.

“New York City has become a global leader for what it means to be ‘green,’ and through sweeping programs like PlaNYC we are building a more sustainable city,” said Mayor Bloomberg. “It’s just as important for New Yorkers do their part and these exciting Earth Day events are an opportunity for us all to build on our City’s progress, and make ‘greener’ choices throughout the year.”

President and Executive Director of Earth Day New York, Pamela Lippe spoke about the upcoming events and the Earth Day Organic Indoor Learning Garden, a portable indoor garden for classrooms. She was joined at the conference by John T. Shea, CEO, Division of School Facilities of the New York City Department of Education, who talked about the importance of Sustainability in schools.

Mr. Yoshihide Fujii, Chairman and CEO of Toshiba America, Inc. highlighted the company’s visionary ideas for technologies that could someday help people live in closer harmony with the Earth and talked about their long time support of STEM education of youth. Toshiba will be introducing their new virtual game Smart Ninja at their exhibit in Vanderbilt Hall that will help kids discover eco-friendly innovative ways to build a better tomorrow.

Lippe introduced The Earth Day Organic Indoor Learning Garden a program that has been introduced to over 120 classrooms in New York with the support of Anvil Knitwear. Caterina Conti, EVP, Chief Administrative Officer and General Counsel of Anvil Knitwear Inc. talked about the importance of education around food and nutrition with a focus on organics. Artist Erwin Dazelle presented Earth Day New York with a print of artwork he created for the Earth Day Organic Indoor Learning Garden.

“The launch of the Earth Day Organic Indoor Learning Garden is a wonderful example of how public-private partnerships are supporting our schools with innovative resources to teach our children,” said Mayor Bloomberg. “ Anvil Knitwear is leading the way by donating over 120 indoor organic gardens to classrooms in New York City public schools. I encourage other companies and individuals to support this innovative learning program”.

Lippe thanked Earth Day 2012 partners including: Toshiba, Anvil Knitwear, Metro, New York Post, Home Depot, Bridgestone, Toyota and ConEd. A listing of Earth Day 2012 Events was announced:

Grand Central Indoors in Vanderbilt Hall

Thursday April 19: Exhibits 10am-7pm

Friday, April 20: Exhibits 10am-7pm

Saturday, April 21: Exhibits 10am-5pm

Featuring exhibits from Toshiba, Anvil Knitwear, SodaStream, 3D Systems, and Odwalla with three days of children’s and family programming.


Grand Central Outdoors on Vanderbilt Avenue

Friday, April 20: Exhibits 12pm-7pm

Saturday, April 21: Exhibits and Live Concert 11am – 4pm

Two days of exhibits and a concert on Saturday featuring: Nightmare River Band, Conveyor, Annie and the Bee Keepers, FlyinFisch, The Whispering Tree, Push Method, Kinetics & One Love


CO2 E Drive and Green Car Fashion Show -Time Square Broadway (43-44)

Friday, April 20: 10:45am-12:00pm

Press opportunity featuring Bridgestone, Toyota, and Bob Lutz the creator of the Chevy Volt and Board Member of VIA Motors followed by a Green Car Fashion Show at 11:10am.


Earth Day at Time Square Broadway (42-44)

Friday, April 20: Exhibits 11am-5pm

Exhibits from Bridgestone, Home Depot, Enterprise Rent-A-Car, Nissan and SodaStream. Performances from Voca, Sistas The Musical, My Sinatra, Sami the Great, Alec Gross, Amber Rubarth, Melissa Wrolstad and Lisa Jaeggi.

For more information visit or for media interviews: Joanna Black | 646-912-2681