A Day for All Dogkind

See what happens when dogs who spend their lives inside shelters or surrounded by concrete finally get to experience the awesomeness of the great outdoors.
Campaign: Subaru Love Promise: Pets
Video

On Black Friday, Subaru and @REI helped shelter dogs and NYC dogs #OptOutside by providing an entire fleet of Subaru Outback vehicles to shuttle dogs upstate to a beautiful 5200-acre park. Subaru also invited dog lovers everywhere to #OptOutside with their dogs on Black Friday, and we made a donation to the ASPCA for every photo posted. It was a day they'll never forget. And neither will we. #MakeADogsDay.