The Cause Marketing Master Series Presents "Effective Call to Action Campaigns"
Featuring: Holley Darden of Social Capital Partnerships, Emilie Antonetti of Brooks Brothers, Dvorah Waldman of St. Jude Children's Research Hospital
(3BLMedia/theCSRfeed) April 29, 2010 - Retail call-to-action campaigns are among the most discussed topics in our industry, and one of the most outstanding examples is St. Jude Children's Research Hospital's annual Thanks & Giving holiday fundraising program.
Holley Darden leads off the session by sharing key learnings on creating a successful call-to-action campaign. Then Emilie Antonetti and Dvorah Waldman will describe how their organizations developed and deployed tools to help Brooks Brothers become a high-performing Thanks & Giving partner.
This valuable teleconference is only $99 (FREE to paid CMF members) and includes materials you'll want to keep for ready reference. If you miss the live teleconference from 1:30 to 2:30 pm EST, don't worry! We provide all participants with access to a class recording.
Not a CMF member yet? Click to join and receive free access to this and other teleconferences.
BONUS Teleconference in May!
On May 18, the Run Walk Ride Fundraising Council will host a teleconference entitled: "10 Steps to Greening Your Event" led by Bruce Rayner of Atholetes for a Fit Planet.
It's FREE to CMF members and $99 for others.
