Promoting Alcohol Responsibility

Promoting Alcohol Responsibility

How Brown-Forman's sales and marketing departments promote alcohol responsibility

Friday, August 18, 2017 - 1:30pm

CAMPAIGN: Enriching Life: 2017-2018 Corporate Responsibility Report

CONTENT: Multimedia with summary

At Brown-Forman, alcohol responsibility starts with our marketing and continues through our sales process. We want our brands to be a positive influence, encouraging customers and consumers to have a positive experience with them.