GM Zeros in on an All-Electric Future

Oct 4, 2017 5:00 PM ET

GM Zeros in on an All-Electric Future

GM summarizes its vision in six words: zero crashes, zero emissions, zero congestion. In a recent LinkedIn post, Mary Barra states, “our generation has the ambition, the talent and the technology to realize the safer, better and more sustainable world we want.”

GM backed up its zero-emissions commitment by announcing it will introduce two electric vehicles in the next 18 months – the first of at least 20 new EVs by 2023.

“General Motors believes in an all-electric future,” said Mark Reuss, GM executive vice president of Product Development, Purchasing and Supply Chain.

Reuss acknowledges that although this future won’t happen overnight, the company will use a customer-centric approach to help drive increased use and customer demand for EVs.

The effort requires a two-pronged approach to electrification — battery electric and hydrogen fuel cell electric technology. GM recently used fuel cell technology and two electric motors on an emissions-free heavy-duty truck concept called the Silent Utility Rover Universal Superstructure, which could serve as a delivery vehicle or ambulance.

With its zero-zero-zero vision, GM sees a future where it can help save lives, enable children to inherit a healthier planet and give customers time back typically spent in traffic. This is the future GM is driving, with Mary at the wheel, to move humanity forward.