Creating Shared Value

Creating Shared Value

A shift in business thinking is creating new opportunities for competitive advantage, corporate profitability, and social impact, according to FSG co-founders Michael E. Porter and Mark Kramer in The Big Idea: Creating Shared Value, the featured cover story in the January/February 2011 issue of Harvard Business Review (January/February 2011). 

The creating shared value approach will change the face of business. FSG works with global corporations across all sectors to implement shared value strategies. Companies such as Hewlett-Packard, Eli Lilly, Medtronic, Merck, Microsoft, Nestlé, Pfizer, Shell, TNT, and UBS have already started using the this approach to achieve new levels of social impact while improving corporate profitability.  

Learn with FSG as we develop new case studies, articles, and tool kits that will help companies map out their shared value journey. 

Content from this campaign

Insurance, Social Impact, and Profit
When you think about insurance companies, do you think about social impact? It’s likely not the first thing that comes to mind, but FSG client Skandia has realized the significant impact they can create by helping prevent risks rather than just insuring against them. Through active risk prevention, insurance companies can not only improve lives and potentially make whole nations more...
Sep 5, 2016 8:00 AM ET
New Case Study: Skandia Group Creating Shared Value in Sweden's Financial Sector
By applying a shared value lens, insurance companies can do more than just protect against risks. They can help prevent risks from occurring in the first place, while simultaneously creating economic value. Skandia is a major provider of insurances and products for long-term savings and investments in the Nordics. Their development of a unique underwriting model and rehab services...
Mar 30, 2016 10:00 AM ET
New Resource: Simplifying Strategy
Download Simplifying Strategy If you’re responsible for corporate societal engagement at your company, if your title is president of your corporate foundation, or VP of CSR, or Director of Corporate Citizenship (or whichever term your company uses), read on. This blog is for you....
Oct 5, 2015 4:30 PM ET
Find out Who's on Fortune's "Change the World" List
September 1, 2015 /3BL Media/ - Fortune has published its inaugural “Change the World” list of the top companies that are innovating business solutions to address complex social and environmental challenges. This list, developed with input from FSG and the Shared Value Initiative,...
Sep 1, 2015 12:35 PM ET
Upcoming Webinar: Business Unusual
REGISTER FOR BUSINESS UNUSUAL Learn what makes B-Corporations—certified to meet...
Nov 20, 2014 3:30 PM ET