Bloomberg Reporter Increases Women Quoted in Stories to 50 Percent

Originally posted on Talking Biz News. 

Ben Bartenstein, an emerging markets reporter for Bloomberg News, increased the percentage of female sources quoted in his stories to 50 percent in 2018.

The percentage was 13 percent in 2017, wrote Bartenstein in a series of tweets.

“We didn’t quote them because they were women,” wrote Bartenstein. “We quoted them because they were the most qualified to answer our questions on a given topic, yet somehow got overlooked in the past (or were not given permission to speak with media).”

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Learn more about Bloomberg's New Voices initiative to diversify neslroom sources.