Impact & Sustainability News From Leading Brands

Keep up with the latest news from 3BL’s clients.

person looking at a computer screen

Events, Media & Communications | 3BL

“AI Can’t Quote Coverage You Never Generated.”

The CMO made a compelling case: Advertising had measurable return on ad spend (ROAS). Content marketing had attribution, earned media had neither. It wasn’t an unreasonable argument. The metrics said what they said. Her headcount went to marketing.

Awards, Ratings & Rankings

Medtronic Returns to Fast Company’s Most Innovative Companies List for Second Year in a Row

Medtronic

Events, Media & Communications

Georgia-Pacific Announces President & CEO; Duncan to Lead Nearly 100-year-old Atlanta-Based Manufacturing Company

Georgia-Pacific Corporation

Events, Media & Communications

Boston’s Flexible Workspace The Village Works Has Achieved the First WELL Coworking Rating in the U.S.

International WELL Building Institute (IWBI)

Philanthropy & Cause Initiatives

Where Water Flows, Equality Grows: FedEx and Water Mission Bring Relief After Hurricane Melissa

FedEx

Environment

The Label to Look for When Shopping for Responsibly Sourced Paper Products

Procter & Gamble (P&G)

Innovation & Technology

How Lenovo Is Transforming Enterprise Sustainability for ThinkPad Through Its Partnership With Makersite

Lenovo

Education

New Junior Achievement Experiential Learning Center, Presented by KeyBank, Focuses on Workforce Readiness

KeyBank

Sustainable Finance & Socially Responsible Investment

CVS Health Foundation Invests $2.24 Million To Strengthen Community Health in Charlotte’s Historic West End

CVS Health

Featured Brands

Gina Adams Honored by Dress for Success As Part of Women Who Inspire Campaign

Gina Adams, Executive Vice President, General Counsel, and Secretary at FedEx, has been recognized by Dress for Success Worldwide as part of its annual Women Who Inspire global campaign.

PNC Announces New Initiatives to Inspire Outdoor Learning, Classroom Innovation Through PNC Grow Up Great

The PNC Financial Services Group, Inc., is kicking off Great Month, its annual celebration of PNC Grow Up Great® and high-quality early childhood education, by announcing new initiatives with two longtime collaborators.

Prosperity Now Receives $1 Million Wells Fargo Foundation Grant to Support VITA Organizations Nationwide

Prosperity Now receives a $1 million dollar Wells Fargo Foundation grant to support IRS-certified Volunteer Income Tax Assistance (VITA) organizations nationwide. Grant expands access to trusted, no-cost tax return preparation services.

Finding Courage in a Feathered Friend

But on that overwhelming day, Arlo was handed something unexpected: a small, soft feathered companion with a gentle heartbeat and a peaceful expression. It was My Special Aflac Duck®, a robotic comfort companion designed for children facing cancer and sickle cell disease.

Scaling Impact and Connectivity Through Technology Donations at Cisco

Through the Cisco Foundation and our corporate Social Impact Investments (SII), we support organizations that use technology in bold, innovative ways — from saving energy to saving lives. 

Medtronic Returns to Fast Company’s Most Innovative Companies List for Second Year in a Row

Medtronic, a global leader in healthcare technology, is proud to announce its inclusion in Fast Company’s World’s Most Innovative Companies list of 2026. The company earned a spot for its BrainSense™ Adaptive DBS therapy for people with Parkinson’s, which was approved by the U.S.

Where Water Flows, Equality Grows: FedEx and Water Mission Bring Relief After Hurricane Melissa

When Hurricane Melissa made landfall on October 28, 2025, Jamaica faced one of the most powerful storms ever recorded in the Atlantic.

T‑Mobile’s Hometown Grants Top $21.5M, Empowering 475 Small Towns Nationwide

T-Mobile (NASDAQ: TMUS) today announced the latest 25 Hometown Grants recipients, including, for the first time, a town in North Dakota. With the latest and second-to-last round, T-Mobile has invested more than $21.5 million in grants to 475 small towns and rural communities

Preparing Tomorrow’s Leaders: FedEx and the Marine Corps Scholarship Foundation

Recently, FedEx hosted the spring edition of the Marine Corps Career Readiness Initiative webinar, an inspiring event dedicated to equipping student scholars with the tools they need to transition from college to career.

Aflac 2025 Agents of Care Prove the Power of Compassion in Action

Quiet acts of service often speak the loudest, and that kind of generosity can ripple outward to help strengthen entire communities.

Recent Alerts

Responsible Business & Employee Engagement

Business Sustainability: What Did We Learn from the Economic Downturn?

Responsible Business & Employee Engagement

Join The Natural Step Exchange: Premium Memberships Fees Are Prorated

Research, Reports & Publications

ReportAlert.info - Coca-Cola Enterprises (NYSE:CCE) publishes 2010 Corporate Responsibility & Sustainability Report

Responsible Business & Employee Engagement

Insight #3: “Begin with the end in mind.” What story do you want to be able to tell? Read all of Deloitte’s insights on doing pro bono work in its new report Community – It’s Our Business.

Events, Media & Communications

July Cause Marketing Teleconference: Why The Best Hope for Business is the Business of Hope

Responsible Production & Consumption

Greenspiration Home: The NEW Homeowners Source for Green Home Advice

Responsible Production & Consumption

Further To Fly: Exploring Air Travel Part II

Responsible Business & Employee Engagement

The Corporate Sustainability Dilemma: Policy Or Pragmatism?

Energy

Xcel Energy announces 2011 Efficiency Partner Awards

Environment

What You DON’T Know About the North Pacific Gyre

Social Impact & Volunteering

Volcom Talks About Give Back Collab With Krochet Kids

Energy

New Wind Farm to Serve Colorado Customers

Events, Media & Communications

Media Impact Announces Launch of Entertainment-Education Fellows Program

Innovation & Technology

Global 8 Environmental Technologies Signs Agreement with Wheatware USA to Share Profits from Sales of Compostable Plastic Alternatives

Events, Media & Communications

AccountAbility Launches Strategy Seminar Series

Environment

SC Johnson Exceeds Climate Leaders Greenhouse Gas Reduction Goals

Events, Media & Communications

Green Marketing Strategy in Two Easy Steps

Research, Reports & Publications

ReportAlert.info - Société de transport de Montréal publishes Sustainable Development Report 2010

Social Impact & Volunteering

When Charity Walks Attack

Responsible Business & Employee Engagement

S. Gopalakrishnan to Head International Sustainable Development Business Coalition for Rio+20

Research, Reports & Publications

Coca-Cola Enterprises, Inc. Reduces Carbon Footprint While Growing Business, Improves Water Use Ratio and Launches Recycling Joint Venture

Volcom Collaborates with Krochet Kids international, Supports Communities in Northern Uganda

Volcom Collaborates with Krochet Kids international, Supports Communities in Northern Uganda

Social Impact & Volunteering

Volcom's Give Back Series Supports TACA

Events, Media & Communications

The Natural Step's Sustainability for Leaders Course Comes to Edmonton

Research, Reports & Publications

ReportAlert.info - Freeport-McMoran Copper & Gold Inc (NYSE:FCX) publishes 2010 Working Toward Sustainable Development report

Latest Campaigns

PSEG Strength in Service, Sandy and Beyond

Ten years after Superstorm Sandy raged across the East Coast, PSE&G continues to protect customers’ utility service from the damaging impact of...

Kingfisher Around the World

The SCS Kingfisher certification mark is showing up on an increasing number of products around the world. It differentiates companies that are making...

Climate Action & Environmental Management

Reach net-zero carbon in our own operations by 2030 and partner with suppliers to reduce their climate impact.

Financial health

At Wells Fargo, we're opening pathways to economic advancement for racially and ethnically diverse and low- and moderate-income individuals and...

Subaru Love Promise: Environment

Subaru works to reduce waste, safeguard resources for future generations, and preserve natural spaces – making real, meaningful commitments to these...

Community Impact

Advancing our communities worldwide through philanthropic investments, partnerships, and employee volunteerism.

Accelerating access to healthcare technology

We believe technology can help close the world’s health gaps. By putting people first, we find new ways to advance health while reducing costs. And...

Growth Through Sustainability

Trane Technologies is a global climate innovator with a clear purpose to boldly challenge what’s possible for a sustainable world. See how embedding...

The Ray

News and information about The Ray, Georgia's restorative, sustainable highway of the future.

Drawdown Georgia

Informed by Project Drawdown, the world’s leading resource for climate solutions, Drawdown Georgia is the first state-centered effort to crowdsolve...