What Makes a Sustainable Design of the Decade?

By Susan Huls
Jan 13, 2011 10:55 AM ET

Herman Miller Blog by Susan Huls: What Makes a Design of the Decade?

The Setu chair earned a prestigious Design of the Decade Gold award as “Best Sustainable Design Solution.” The Industrial Designers Society of America holds the Industrial Design Excellence Awards (IDEA) annually, and then a larger, comprehensive and multi-category review at the turn of each decade. 

The jury selected Setu, which was designed by Studio 7.5, as the best example of sustainable design for its positive impact on business and broader society. As both wrestle with environmental demands, and as Herman Miller looked to support the ergonomic needs of mobile workers and their technology, Setu created a new benchmark for sustainability and comfort.   Always in good company, Setu appears with Method Laundry Detergent with Smartclean Technology and Nike Considered Footwear to round out the top three finalists in its category.   And it joins Herman Miller’s impressive list of previous Design of the Decade winners, including the Equa chair (80s) and the Aeron chair (90s).   It’s a great example of our commitment to problem-solving seating design and anticipating the needs of our society.     About Herman Miller
Herman Miller works for a better world around you by designing and developing award-winning furniture and related services and technologies that improve your environment, whether it’s an office, hospital, school, home, an entire building, or the world at large. In fiscal 2010, the company generated $1.3 billion in revenue. More than 100 years of innovative business practices and a commitment to social responsibility have established Herman Miller as a recognized global company. In 2010, the company was again cited by FORTUNE as both the “Most Admired” in its industry and among the “100 Best Companies to Work For” in America, while FastCompany named Herman Miller among its 2010 “Innovation All-Stars.” Herman Miller trades on the NASDAQ Global Select Market under the symbol MLHR.