Trudging the Road to Zero Impact - A blog by Graeme Byrd at FMYI

Trudging the Road to Zero Impact - A blog by Graeme Byrd at FMYI

At FMYI, we realize that sustainability is not an easy sprint or long-haul marathon, but rather a journey towards zero impact. Our goal is to minimize our environmental footprint, and maximize our societal impact.


The 3BL Media blog roll is a select list of the most influential, respected, and authoritative voices in corporate social responsibility. Compiled from the 3BL Media staff’s extensive contacts with longtime CSR commentators, these bloggers offer relevant news, opinions, and ideas about all things CSR in one convenient place.

Monday, November 8, 2010 - 6:49pm



How do I begin to convey thoughts about an awe-inspiring whirlwind, intensive 60-hours of crazy travel, networking and education?

Well, I’ll just start at the beginning. I have never spoken at a large, national conference so I knew it was time for me to get the experience. Plus, it’s the kind of challenge that would push my professional growth to a new height. With that in mind, Justin and I worked with our PR guy to develop a workshop titled “Got 2020 Vision? Two Companies’ March Towards Zero Impact.“

Last month, we attended and presented our workshop at the 18th annual Net Impact conference, 2020: Vision for a Sustainable Decade. Held at the University of Michigan Ross School of Business in Ann Arbor, the two-day conference hosted 395 speakers in 131 sessions with over 2,500 attendees. Net Impact is a network of more than 20,000 new generation leaders committed to using the power of business to create a more socially and environmentally sustainable world.

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