Trend Micro, School Family Media and PTO Today Team Up to Provide FREE Internet Safety Resources to School PTOs and PTAs Nationwide

(3BLMedia/theCSRfeed) Cupertino, Calif. – October 12, 2010 – As part of its commitment to the safety of kids and families, Trend Micro today announced that it is the proud sponsor of PTO Today’s Internet Safety Night, a free program for PTOs and PTAs in schools across the United States. Internet Safety Night is one of PTO Today’s custom-designed parent education events tailored to help parents help their kids succeed both inside and outside of school. PTO Today – the media arm of School Family Media – connects PTO and PTA leaders, parents and educators at over 83,000 schools through its resources and school-family event programs.

Together, Trend Micro and PTO Today have created a comprehensive, interactive presentation designed to promote discussion and dialogue among parents who are concerned about their kids’ online usage. The materials were developed with web- and social networking- savvy kids in mind, giving parents and teachers extra resources and tools on how to encourage their kids to make smart online choices.   Everything needed to host an Internet Safety Night for parents of middle school-aged children is available HERE on one interactive CD, including:

• A complete PowerPoint presentation, with detailed script for the presenter

• Step-by-step planning guidelines for hosting the event

• A comprehensive, engaging Internet safety presentation

• A video presentation, featuring winners and finalists of Trend Micro’s 2010 Internet safety video contest

• Take home flyers and FAQs, covering topics ranging from cyber-bullying to security issues

• Promotional materials to encourage parent attendance at Internet Safety Night

“Trend Micro is a known security leader within the industry, but beyond just that, the company also has a proven track record in its commitment toward Internet safety for kids and families,” offers School Family Media president Tim Sullivan. “Because Internet safety is such a concern among parents these days, we’re proud to have a security partner like Trend Micro that does more than just ‘talk’ about the issues, but is actively trying to make a difference.”    “We’re proud to be a part of this program because it reaches thousands of parents, educators and students with timely and important information about Internet safety,” said Lynette Owens, director of Trend Micro’s Internet Safety for Kids and Families Program. “We feel this is an important initiative to support, especially during a time when school budgets are dwindling and many parents are simply overwhelmed with technology or lack the time to fully understand how their kids are using it.  We believe the program and its content are designed to make it easy for school parent groups to help their kids use the Internet safely.”    About School Family Media, Inc. Since 1999, School Family Media, Inc., through its PTO Today, Inc. property, has been connecting with PTO and PTA leaders and school families at every public and private K-8 school nationwide - more than 83,000 schools - through its print, online resources and school-family event programs.  School Family Media is focused exclusively on helping parents and schools help children succeed by promoting and enabling practical and meaningful parent involvement at school.  School Family Media’s parent-focused, out-of-the-classroom programs and resources, such as School Family Nights^®, Parent Education Nights, Healthy School Kids^®, Back2School and SchoolFamily.com, offer school families the widest possible range of opportunities and resources for strengthening the connection between the parent, student and school community.  Learn more at www.schoolfamilymedia.com.   Trend Micro’s Commitment to the Internet Safety of Kids and Families To support its vision of making the world safe for exchanging digital information, Trend Micro aspires to make a difference by using our expertise to make the world at large a better place. Trend Micro has made a commitment to make the Internet a safer place for young people around the world through its world-wide employee volunteer program, grants and donations to eligible organizations, and partnerships with those who share its vision and mission. For Trend Micro’s free Internet safety tips, tools and advice, visit: www.trendmicro.com/go/safety   About Trend Micro: Trend Micro Incorporated, a global leader in Internet content security, focuses on securing the exchange of digital information for businesses and consumers. A pioneer and industry vanguard, Trend Micro is advancing integrated threat management technology to protect operational continuity, personal information, and property from malware, spam, data leaks and the newest Web threats. Visit TrendWatch at www.trendmicro.com/go/trendwatch to learn more about the latest threats. Trend Micro’s flexible solutions, available in multiple form factors, are supported 24/7 by threat intelligence experts around the globe. Many of these solutions are powered by the Trend Micro™ Smart Protection Network™ infrastructure, a next-generation cloud-client innovationthat combines sophisticated cloud-based reputation technology, feedback loops, and the expertise of TrendLabs(SM) researchers to deliver real-time protection from emerging threats. A transnational company, with headquarters in Tokyo, Trend Micro’s trusted security solutions are sold through its business partners worldwide. Please visit www.trendmicro.com.

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