The Story Behind Fair Trade

The Story Behind Fair Trade

You've seen them on coffee and chocolate, but Fair Trade labels are popping on 500 million-plus pounds of produce nationwide. What exactly do they mean?

Fair Trade Certified bell peppers at Whole Foods Market

Fair Trade Certified watermelons at Whole Foods Market

Fair Trade Certified canteloupe at Whole Foods Market

Friday, April 3, 2015 - 2:30pm

CAMPAIGN: Fair Trade USA in the News

CONTENT: Article

No doubt you've seen Fair Trade labels on coffee, chocolate, and tea, but the certification is also popping up on honey, agave, quinoa, rice, sugar, apparel, and fruits and veggies. While you may pat yourself on the back when you throw any kind of produce into your grocery cart, reaching for Fair Trade Certified produce could be an even healthier pick for you, the environment, and the farmers who produce the food you eat. 

So what exactly is Fair Trade certification? Fair Trade means that you are getting a quality product, that workers receive fair wages, safe working conditions, and access to education and healthcare, and that farmers use sustainable farming practices. The byproduct is happy consumers, happy workers, and a protected environment.

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Katie Schneider
+1 (510) 844-1656
Fair Trade USA