Socially Responsible Investing: Reaching New Heights

Socially Responsible Investing: Reaching New Heights

From the Spring 2011 Issue of Green Money Journal


The GreenMoney Journal is an award-winning publication and website that has focused on the Green economy since 1992. GreenMoney's goal is to help individuals and companies align their money with their values from their local farmers market to the stock market. Founder and publisher by Cliff Feigenbaum is also the co-author of 'Investing With Your Values'.

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Wednesday, March 9, 2011 - 1:16pm

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Last year ended with some great news for the SRI industry. The Social Investment Forum (SIF) states in their latest Trends Report that Sustainable & Socially Responsible Investing (SRI) in the U.S. has continued to grow at a faster pace than the broader universe of conventional investment assets under professional management. At the start of 2010, professionally managed assets following SRI strategies stood at $3.07 trillion, a rise of more than 380 percent from $639 billion in 1995, the year of the SIF Foundation’s first Trends Report. Over the same period, the broader universe of assets under professional management increased only 260 percent from $7 trillion to $25.2 trillion. During the financial crisis from 2007 to 2010 the overall universe of professionally managed assets has remained roughly flat while SRI assets, as documented in the report, have enjoyed healthy growth. There are more details from the Trends Report in this spring issue.  

Also in this issue you will find: GreenMoney’s ICONS Interview Series continuing with Mindy Lubber of CERES and Matt Patsky of Trillium Asset Management. Michael Van Patten provides us an update on the recently launched Mission Markets, and R. Paul Herman shares with us how to be a ‘HIP investor (Human Impact + Profit)’ from his new book with that title. We finish our Feature Articles section with a helpful Letter to the Editor about our recent Fair Trade Coffee article.
As the year ended we also heard from many of you in response to our Winter 10/11 issue on Food, Farming and Fair Trade, - mostly sharing additional good news. For example Honest Tea has announced that all 28 of its teas will become Fair Trade Certified by the end of the first quarter of 2011. Fair Trade offers tea workers fair wages, community investment funds called Fair Trade premiums, and the business skills training necessary to produce high-quality products that can compete in the global marketplace. Fair Trade certification also requires tea gardens to comply with workplace standards set by Fairtrade Labeling Organizations International and Fair Trade USA to ensure safety, equality and fairness. Look for an article later this year from Honest Tea’s cofounder, Seth Goldman, on the completing of its transaction to be acquired by Coca-Cola and why that is better news than you might guess. 
At Green Money Journal you will find numerous articles in this expanded version of our Spring 2011 issue, including a look at SRI growth trends as well as insight on SRI around the world from Canada, Europe and Asia. Daniel Fireside of Equal Exchange reports on some important successes they are having with Fair Trade coffee and many other products. Also, Meir Statsman overviews his important new book on behavioral finance, entitled “What Investors Really Want.” 
Read more at the Green Money Journal website.



Cliff Feigenbaum
GreenMoney Journal