Omaha Doubles Down on "Peyback" Giving
January 29, 2014 /3BL Media/ - Omaha’s philanthropic “shout-out” to Denver Broncos quarterback Peyton Manning is growing in volume ahead of a Super Bowl Sunday encore. The huddle of participating companies now stands at 15, almost double the size of the first “Omaha Peysback” on Jan 19.
The larger collective of companies is pledging to donate a combined $1,500 to Manning’s PeyBack Foundation every time the standout QB shouts “Omaha!” during the Feb. 2 championship against the Seattle Seahawks. (Follow the latest on the effort on Twitter: #OmahaPeysback)
The initial “Omaha Peysback” included eight companies: CenturyLink, ConAgra Foods, Cox Communications, DJ's Dugout, First National Bank of Omaha, Mutual of Omaha, Omaha Steaks and Union Pacific. 31 Manning “Omaha!s” on Jan. 19, netted the Peyback Foundation a check for $24,800 ($800 x 31).
Seven more companies have signed on to donate on Super Bowl Sunday: Brix – A Wine and Spirits Experience, HDR, Inc., NorthStar Financial, Omaha Storm Chasers, Omaha Box Company, One Transcription Services and Oriental Trading Company.
Manning kicked off the “Omaha!” frenzy on Jan. 12, shouting the city’s name before at least 40 plays against the Chargers. Those “shout-outs” garnered hundreds of print, broadcast, and Internet mentions and inspired the Omaha business community to call a philanthropic audible of its own.
“It’s no surprise these companies would step up to give back. The Omaha community has been benefitting from their generosity for years and years,” said David G. Brown, president and CEO of the Greater Omaha Chamber.
Manning’s PeyBack Foundation is a 501(c)3 charitable organization that promotes the future success of at-risk children by assisting programs that provide leadership and growth opportunities.
Brix – A Wine and Spirits Experience
Dan Matuszek, Founder & Chief Executive Officer
Danny Pate, Vice President & General Manager for Nebraska
Chris Kircher, Vice President – Corporate Affairs
Robert Woodard, Market Vice President, Omaha
Natalie Hankins, Corporate Assistant
First National Bank of Omaha
Kevin Langin, Director – Public Relations & Communications
Greater Omaha Chamber
Shannon Stawniak, Project Manager – Marketing
Jackie Fox, Media Relations Manager
Mutual of Omaha
Jim Nolan, Director – Corporate Communications
NorthStar Financial Services Group, LLC
Brett Clarke, President – Blu Giant Advisor Studios, a NorthStar subsidiary
Omaha Box Company
Tom Whitman, Plant Manager (and huge Broncos fan)
Beth Weiss, Corporate Communications Director
Omaha Storm Chasers
Martie Cordaro, President/General Manager
One Transcription Services
Todd Livingston, Founder/President
Oriental Trading Company
Emily Mays, Social Media
Bob Turner, Senior Vice President – Corporate Relations