National Grid Takes Earth Day Digital With #GridGoesGreen

Company launches campaign with social media contest
Apr 21, 2015 4:00 PM ET

WALTHAM, Mass., April 21, 2015 /3BL Media/ - Leveraging the power of social media to promote Earth Day, National Grid will launch its Pledge to Save Energy Sweepstakes tomorrow, challenging the nearly 7 million U.S. residents in its service areas to take a pledge to make greener choices and share them on Facebook, Twitter and Instagram, with #GridGoesGreen #Sweeps.

The Sweepstakes will begin at 12:00:01 pm ET on April 22, 2015 and ends at 11:59:59 pm ET on June 30, 2015. Five winners will be drawn randomly on a biweekly basis, and will receive a National Grid energy saving pack worth approximately $250. The Grand Prize will be drawn on July 1st and receive a $2500 prize for the winner to continue supporting their sustainable energy choices.

To enter, follow National Grid on Facebook, Twitter, or Instagram. Then write your energy saving pledge in the spirit of raising energy conservation awareness, and post or share your original idea (tagging @NationalGrid) with the hashtags #GridGoesGreen and #Sweeps. Each eligible participant is allowed one entry per social media platform, for a total of three.

“Every day is Earth Day at National Grid and we’re excited to have a contest showing what customers are pledging to do to save energy and help protect the environment,” said Dean Seavers, executive director and president of National Grid U.S. “I’m personally looking forward to seeing our companies volunteer efforts side-by-side with our customers, as it will take the actions of corporations and individuals to create a more sustainable future.”

National Grid also continues its annual commitment to sponsoring Earth Day events, with over 500 volunteer employees participating in 14 community events throughout the month of April. These efforts will help revitalize local communities served by the company, give back to the community and promote protecting the environment for future generations. Events will be held in Albany, Brooklyn, Buffalo, Camillus, Niagara Falls and Long Island, N.Y.; West Warwick, R.I.; and Boston, Haverhill, Cape Cod, Methuen and Worcester.

Sweepstakes disclaimers: No purchase necessary. Open to U.S. residents 18+ in National Grid’s service areas of MA, NY, and RI.  Void where prohibited. See rules for details:


About National Grid

National Grid (LSE: NG; NYSE: NGG) is an electricity and natural gas delivery company that connects nearly 7 million customers to vital energy sources through its networks in New York, Massachusetts and Rhode Island. It is the largest distributor of natural gas in the Northeast. National Grid also operates the systems that deliver gas and electricity across Great Britain.

Through its U.S. Connect21 strategy, National Grid is transforming its electricity and natural gas networks to support the 21st century digital economy with smarter, cleaner, and more resilient energy solutions. Connect21 is vital to our communities' long-term economic and environmental health and aligns with regulatory initiatives in New York (REV: Reforming the Energy Vision) and Massachusetts (Grid Modernization.)

For more information please visit our website:, or our Connecting website. You can also follow us on Twitter, watch us on You Tube, Like us on Facebook and find our photos on Instagram.


CONTACT: Media Relations – 781.907.3980