Media Impact joins IUCN

Sep 6, 2012 5:40 PM ET

(3BL Media) September 6, 2012 - Media Impact is delighted to have been accepted as a Member of the International  Union for Conservation of Nature ("IUCN").

The decision was taken by the IUCN Council at its 79th meeting held in Jeju, South Korea on September 5, 2012 during the World Conservation Congress, the world’s largest and most important conservation event.  More than 8,000 people from more than 170 countries are in Jeju to discuss, debate and vote on solutions to some of the globe’s most pressing environmental and development issues.Held every four years, the Congress, which runs until September 15, brings together government and non-governmental organizations, scientists, business and community leaders from around the world to look at how nature provides the solution to many of our problems.


Media Impact is a leader in Entertainment-Education and communications for social change. For more than 25 years, we have empowered communities worldwide to inspire enduring change through creative storytelling.  Using our unique My Community methodology, we engage coalitions of individuals and organizations to use serial dramas, interactive talk shows and community action campaigns to address issues important to their communities.  Working with our partners around the world, we have produced more than 3,000 episodes of 80 television and radio productions. Together, these programs have reached more than one billion people in over 40 countries.

Our programs have increased knowledge, changed attitudes and inspired behavior change on some of the most pressing issues of our time, including youth and women’s empowerment, HIV/AIDS prevention, sustainable development, family planning, reproductive health, conservation and human rights and democracy. Currently, Media Impact is working in more than 30 countries throughout Latin America, the Caribbean, North America, Africa and Asia.