To Kick-Off the Holiday Season, JetBlue Customers and Crewmembers Checked In For Good in Houston, Jamaica and Bahamas
Throughout the month of November, JetBlue customers and crewmembers checked in for good on three volunteer trips with some of the airline’s non-profit partners. More than 8,000 customers entered the #CheckInForGood contest. Nearly one hundred customers and crewmembers participated in trips focusing on the three JetBlue For Good pillars: youth and education, community and the environment. These trips took place around #GivingTuesday, the international day of giving kicking off the holiday season.
- #CheckInForGood to Help Houston Public Libraries - The Houston Public Library (HPL) is still reeling from the impact of Hurricane Harvey. Seven branches remain closed due to storm damage, leaving communities without access to the libraries’ vital programs and resources. Building on JetBlue’s signature Soar with Reading literacy program, volunteers on this trip checked in with elementary schools that were impacted by Harvey, have low literacy rates and where their libraries are still closed. Volunteers helped operate “pop-up” libraries and hosted reading events, with books donated in partnership with Simon & Schuster Children’s Publishing. JetBlue also brought in its innovative free book vending, powered by IVS, to Houston to distribute 25,000 children’s books throughout the remainder of the year.
- #CheckInForGood to Help the Sandals Foundation’s Local Caribbean Community Efforts - The Sandals Foundation, the philanthropic arm of Sandals and Beaches Resorts, is committed to improving the lives of its local communities, supporting schools, facilities and centers across eight islands in the Caribbean. Volunteers on this trip helped renovate the Eltham Community Centre, a gathering place for recreational activities. Volunteers helped to renovate and restore The Centre to ensure it can continue to be a safe, healthy and inspiring space for both the young and elderly in the community.
- #CheckInForGood to Help Atlantis Blue Project Foundation – Bahamas - The Bahamas is home to one of the largest coral reefs in the world. Its sustainability is vital to the marine ecosystem and protecting shorelines and preserving beaches. Led by marine ecologist Dr. Craig Dahlgren of the Atlantis Blue Project Foundation, an organization developing innovative ways to protect Bahamian waters and wildlife, volunteers on this trip participated in an ongoing coral nursery project on Paradise Island and assisted with harvesting and out-planting coral.
In addition to JetBlue For Good Month, JetBlue lives its mission of Inspiring Humanity® all year long. JetBlue For Good is JetBlue’s platform for social impact and corporate responsibility. Giving back is part of JetBlue’s DNA. Centered around volunteerism and service, JetBlue For Good focuses on the areas that are most important to the airline’s customers and crewmembers - community, youth and education and the environment. Combining JetBlue’s corporate efforts with its customers’ and crewmembers’ passions, the common theme is Good – JetBlue For Good. Join the #JetBlueForGood conversation on Twitter, Instagram and Facebook, check for regular updates and get involved.
For more information about causes supported by JetBlue customers and crewmembers, or to learn more about JetBlue For Good, visit jetblueforgood.com.