How One Former Journalist Is Fostering Community for Minority Entrepreneurs

Feb 15, 2021 10:40 AM ET

Koch Industries

Since the day two Wichita Eagle reporters visited Christina Long’s middle school class, she knew what she envisioned for her own future. For the Wichita, Kansas, native, an invitation to tour the newspaper’s bustling newsroom only cemented it. “Seeing all the activity between reporters, listening to the police scanner, all of the busyness — I knew that’s where I wanted to be,” said Christina, now president and CEO of Create Campaign, an organization that brings guidance, support and resources to entrepreneurs in Wichita’s underserved minority communities.

Christina Long didn’t just have a dream of entrepreneurship for herself, she wanted to help build a community for other entrepreneurs to flourish in Wichita. Turning her passion into a career, she founded the Create Campaign to give minority entrepreneurs access to resources that might otherwise be out of reach.

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