Engaging the Forces that Drive Today’s Sustainable Businesses

Taiga Company blog by Julie Urlaub, Founder and Managing Partner at Taiga Company
Jun 14, 2012 12:00 PM ET

Blog by Julie Urlaub, Founder and Managing Partner at Taiga Company

The GreenBiz article, GE and GM: How to Get the Most Out of Convergence, explores the internal working of technological advancement in large corporations.   Armed with an abundance of resources, these leaders are beginning to realize that size and force do not necessarily drive change.  There are in fact larger forces at work that must be recognized and voices to be engaged.

“While the technology advances being made via smarter buildings and transportation systems are impressive, their adoption is still driven by market forces. It's not just about the technology. Customers are looking for higher quality, lower cost, greater effectiveness." - Don Reed, director of U.S. Sustainable Business Solutions at PwC. Click here to continue reading Engaging the Forces that Drive Today’s Sustainable Businesses.

Home to one third of the earth's trees, the Taiga is the largest land-based biosphere and encircles the globe. Its immense oxygen production literally changes the atmosphere and refreshes the planet. It is this continuous renewal that has shaped Taiga Company's vision to drive similar change in the business world. Taiga Company seeks to be the "oxygen for your business".