Blue Practice Introduces Investor Relations Services To Support Cleantech and Sustainable Clients

IR Executive Portia Switzer to Run Department
May 12, 2010 4:00 PM ET

(3BLMedia/theCSRfeed) San Francisco, CA - May 12, 2010 - As the Cleantech and green sectors mature, emerging companies must carefully build and manage communication with the financial community. With that in mind, Blue Practice, a leader in public relations and marketing for sustainable products and clean technology companies, is proud to announce a full suite of investor relations offerings led by Portia Switzer, an IR expert with years of experience at the highest levels of corporate and investor communications. 

In order to maintain fair company valuations, it is crucial to have well-executed investor relations. Blue Practice’s financial communication strategies maximize and manage communications related to initial public offerings, mergers-and-acquisitions, financial performance, business prospects and management initiatives – and help to build and maintain shareholder value.
 
Blue Practice has engaged with senior communications expert Portia Switzer to run the new department. Most recently, as Vice President of Investor Relations at International Rectifier, a $1 billion leader in advanced power management technology in Los Angeles, California, Portia was acting company spokesperson during a multi-year financial restatement & SEC investigation, hostile bid, heated proxy battle, and was the direct liaison between board members, the new management team, and the financial community. She has been an active NIRI (National Investor Relations Institute) member since 1995.
 
“As Cleantech and sustainable companies mature and think about their next step in mapping out an investor relations program, we can now provide a full spectrum of services to give our clients the support needed to succeed in the public markets,” said Switzer.
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Blue Practice’s IR offering makes available the following services: 

  • Audience analysis and message development

  • Disclosure counsel

  • Targeting new analysts and institutional shareholders, arranging investor roadshow meetings

  • Developing investor presentations

  • Quarterly support for publicly traded clients, including press releases, quarterly conference call scripting and Q&A development

  • Business and Financial News flow management, including spokesperson training

  • M&A Communication Strategies

  • Shareholder Activist Communications

  • Crisis management

  • Communication support for Board of Directors

  • IPO’s, Buy-outs, Private Equity and Venture Investments counsel

About Blue Practice:
Sustainable product and clean technology companies deserve clear, informed communications from industry insiders who speak their language. Blue Practice is a boutique marketing and public relations group solely dedicated to these companies and organizations. Consisting of a collection of senior-level creative and strategic communications specialists, we use our collective expertise toward supporting tomorrow’s transformative technologies and products. More information is available at www.bluepractice.com.
 
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