Beasley Media Group's 105.9 KISS-FM Unveils “Mason Means Business” to Spotlight Detroit's Small Business and Entrepreneurial Community

Beasley Media Group's 105.9 KISS-FM Unveils “Mason Means Business” to Spotlight Detroit's Small Business and Entrepreneurial Community

Friday, April 1, 2022 - 9:00am

CAMPAIGN: GoDaddy | Customers

CONTENT: Press Release

Detroit, April 1, 2022 /3BL Media/ - Beasley Media Group announced 105.9 KISS-FM Morning Show personalities “Mason & Starr,” in conjunction with GoDaddy, have unveiled “Mason Means Business,” a new program aimed at showcasing small business and entrepreneurial stories in the Motor City.

Small businesses and entrepreneurs will have the opportunity to visit the “Mason Means Business” website ( and submit why their business is unique. Selected companies will be featured in upcoming on-air interviews with legendary Detroit personality Mason. In addition, interested businesses owners can learn about accessing the FREE Empower by GoDaddy program in partnership with Build Institute, aimed at providing entrepreneurs with the tools to grow their business in four or six-week sessions.

“Mason Means Business is proud to team up with Empower by GoDaddy and the Build Institute to bring more opportunities and resources to small businesses and entrepreneurs in the Detroit metro area,” said John Mason, 105.9 KISS-FM morning host and voice of the Detroit Pistons. “Small businesses can look different, and it’s important we showcase the entrepreneurial journey in real-time so others can feel inspired to follow their own dreams.”

Entrepreneurs enrolled in GoDaddy’s Empower program through Build Institute will receive access to a global network of mentors, free GoDaddy products, and a series of digital presence courses such as in branding, website development, marketing and ecommerce, among an assortment of other offerings.

“Partnering on-the-ground locally with organizations like Build Institute allows us to meet entrepreneurs directly where they are, no matter their circumstance or zip code, and provide them with customizable programs that uniquely fit their journey to entrepreneurship,” said Stacy Cline, Senior Director, GoDaddy Corporate Sustainability. “It’s through programs like Mason Means Business that we can double down on our commitment to empowering entrepreneurs everywhere and uplift the local voices that are shaping next generation thinking, innovation, and passion.”

For complete details about the “Mason Means Business” initiative, please go to

About Beasley Media Group:

Beasley Media Group (BMG), LLC, a subsidiary of Beasley Broadcast Group, Inc., is a multiplatform media company providing advertising and digital marketing solutions across the United States. BMG owns 62 radio properties located in large and medium markets across the country, as well as offers capabilities in audio technology, esports, podcasting, ecommerce and events. Beasley Media Group reaches more than 20 million consumers on a weekly basis. For more information, please visit

About Empower and Build Institute:
Empower by GoDaddy is GoDaddy’s signature philanthropic and social impact program that equips entrepreneurs with the training, tools, networks, resources, and mentorships to help them accelerate their business journey and thrive. Since its inception in 2017, Empower has served more than 5,000 entrepreneurs in over 40 cities in the US, London, and Munich. Build Institute serves as the key Empower by GoDaddy partner in Detroit. Build Institute has developed an internationally sought model for inclusive equitable entrepreneurship development. To date Build has graduated more than 2,000 aspiring and experienced entrepreneurs from their entrepreneurship classes, with many starting successful businesses in the city.