Take action during National #RebuildingMonth!

Millennials are one of the most talked-about demographics in the marketing industry. With over $600 billion in annual spending power, they are a major force driving our economy. “How to market to millennials” is a catch-phrase Connect360 Multimedia hears many times over from nonprofits. But marketing to millennials doesn’t have to be hard, just focused.

At the Annual General Meeting of SCA, the company’s shareholders voted in favor of the Board of Director’s proposal to split the Group into two listed companies. One of these will continue to operate as SCA, an efficient and well-invested forest products company that will include the forest products operations and all forest land currently owned by the Group.

In March, Sands Bethlehem hosted its first Sustainable Foods Workshop in conjunction with Las Vegas Sands’ Global Sustainability Program. Six major food and beverage suppliers participated by discussing their company sustainability practices, while providing insight during a roundtable discussion on a myriad of sustainability topics, including trends they’re seeing and challenges they are experiencing.

It’s a common misconception that the bigger and more complex a pro bono initiative is, the higher the impact will be for nonprofits, your employees, and the company itself. In fact, the biggest determinant of a program’s impact is not its scale or complexity but the quality of the match between employees’ expertise and nonprofits’ needs. Great pro bono initiatives have one thing in common – the right support for the right nonprofit at the right time.

General Motors earned the 2017 EPA ENERGY STAR® Partner of the Year — Sustained Excellence award for continued leadership in protecting the environment through superior energy efficiency. GM’s commitment to reducing energy intensity saved $73 million in energy costs last year and avoided 388,000 metric tons of carbon emissions, equivalent to the electricity use of 57,000 U.S. homes.