As Simple, or Perhaps Complicated, as Flicking a Switch

As Simple, or Perhaps Complicated, as Flicking a Switch

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Governments good at financing research; bad at commercializing infant technologies. Investors can fill the gap.

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Tuesday, December 8, 2015 - 10:00am

CAMPAIGN: Ecocentricity Blog


You know what’s fun? Reminiscing about old, iconic commercials is fun. You’ve got your “Beef, It’s What’s for Dinner,” the California Raisins dancing across your screen, and some excessively persistent kid giving a limping and clearly frustrated “Mean Joe” Greene of the Pittsburgh Steelers a Coca-Cola in exchange for his sweaty, disgusting football jersey. Ahhhhhhhh, good times.

Here’s one that I thought of recently. Do y’all remember The Clapper? A classic 1980s beauty, this television ad gave us the “clap on, clap off” jingle and took convenience to a new level. So you don’t want to get out of bed to turn off the lights? Now you don’t have to! Fun fact, you can still buy The Clapper.

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Valerie Bennett
+1 (770) 317-5858
Ray C. Anderson Foundation