LG ENERGY STAR Front-Load Washing Machines Capture Largest U.S. Market Share for Ninth Consecutive Year

LG ENERGY STAR Front-Load Washing Machines Capture Largest U.S. Market Share for Ninth Consecutive Year

LG Electronics Leads Industry With One-Quarter of All U.S. Front-Load Washer Sales at Leading Retailers

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Thursday, January 28, 2016 - 9:50am

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CONTENT: Press Release

ENGLEWOOD CLIFFS, N.J., January 28, 2016 /3BL Media/ - For the ninth consecutive year, LG Electronics is the number one front-load washing machine brand in the highly competitive U.S. market, according to 2015 data from the Stevenson Company, a leading market research firm. In fact, the data shows that LG ENERGY STAR® certified front-load washing machines comprised more than 25 percent of all washers sold during 2015 in major U.S. retail stores such as Best Buy, Home Depot and Lowe’s, more than any other brand.

Leading laundry innovations such as LG TWIN Wash™, 6 Motion Direct Drive and TurboWash™ technologies have helped advance LG’s market share nationwide. Introduced in 2015, the award-winning LG TWIN Wash washing machine with its mini-pedestal washer allow users to run two separate loads of laundry at the same time, an industry first. The unique mini-washer is an additional washing machine for smaller loads in the footprint of a laundry pedestal.

LG’s ENERGY STAR certified front- and top-load washing machines and clothes dryers help consumers save energy, water and money.

“We have gone to great lengths in continuing to lead innovation front-load washers, and this distinction as the number-one brand in this category for nine years in a row is a testament to that commitment,” said William Cho, president and CEO of the LG Electronics USA, a 2015 ENERGY STAR Partner of the Year. “We intend to continue our momentum in 2016 by listening to the needs of consumers and by constantly innovating.”

LG’s ENERGY STAR certified front-load washers have continued to receive awards and recognition from esteemed publications, with USA Today’s Reviewed.com naming the LG WM8000HVA front-load washing machine as a 2015 “Best Washing Machine of the Year” and the LG WM3575CV washer as “Best Value for Front-Load Washing Machine.” LG TWIN Wash was recognized with a 2016 CES® Innovation Award from the Consumer Technology Association.

LG first entered the U.S. washing machine market in 2003 and achieved early success with its unique Direct Drive Motor, which significantly enhanced reliability and performance, establishing the foundation for LG’s long-time leadership in front-load washers. The newest LG TWIN Wash system that will debut later this year is 5.6-cubic-foot capacity front-load washer with a unique new design and black stainless steel finish.

About LG Electronics USA
LG Electronics USA, Inc., based in Englewood Cliffs, N.J., is the North American subsidiary of LG Electronics, Inc., a $49 billion global force and technology leader in home appliances, consumer electronics and mobile communications. LG Electronics, a proud 2015 ENERGY STAR Partner of the Year, sells a range of stylish and innovative home appliances, home entertainment products, mobile phones, commercial displays, air conditioning systems and solar energy solutions in the United States, all under LG’s “Life’s Good” marketing theme. For more news and information on LG Electronics, please visit www.LG.com.

Contact
LG Electronics USA
John Taylor
202 719 3490
john.taylor@lge.com