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Entertaining Economics

The Economy of Trust

At the World Business Forum:  October 6, 2010

Steven Levitt, co-author with Stephen Dubner of “Freakonomics” makes complex economics both accessible and entertaining. Perhaps this is why his book sold four million copies. Ordinary folks can finally understand the economy we live in. Part Jon Stewart, part Bill Gates, the self-deprecating and affable Levitt rocked the World Business Forum audience with economic straight talk. The world-renowned economist warns that mainstream economists will become “irrelevant” if...

  • Read more about Entertaining Economics
  • Monika Mitchell's blog

Good To Great: Jim Collins

At the World Business Forum:  October 5, 2010

I did not know what to expect from Jim Collins, author of “From Good to Great.” Was this another business strategy that could only be read in a book or would this translate to real life and the everyday reality of business? His words were transformational. Business, says Collins is “simply a subset of human life…great human stories and great human enterprise. Great adventure, great leaders.” It is a “human quest in one way or another.”

Collins spoke about his mentor Peter Drucker, management professor...

  • Read more about Good To Great: Jim Collins
  • Monika Mitchell's blog

World Business Forum Launches in Midtown

Get ready, set, go! The home of the famous Rockettes, Radio City Music Hall, will be turned into a buzzing business conference full of movers and shakers in the world of commerce. The famous high-kickers will lend their stage to some of the business world’s highest producers. The 2010 World Business Forum opens Tuesday, October 5 at 9:00am and Good-B Blogger Monika Mitchell will be there in the Blogger’s Hub to report. The Forum is reportedly the largest business event in the United States where...

  • Read more about World Business Forum Launches in Midtown
  • Monika Mitchell's blog

It’s a WO-Man’s World

You’ve come a long way baby. That was the message of Gail Collins, New York Times columnist and author of “When Everything Changed” at last weekend’s Omega Institute “Women & Power: Our Time To Lead” conference. Ms. Collins explained to the hundreds of women in attendance that back in 1960 women could not wear “slacks” in public. She reminds us that it was a man’s world in the most primitive sense a mere 50 years ago.

Yet the unmistakable message of the power packed...

  • Read more about It’s a WO-Man’s World
  • Monika Mitchell's blog

The Value of Values: The New Business Education

Some things are worth waiting for…                                                                                  

The Values & Business Roundtable  event held in New York last week with authors Mary Gentile, Rabbi Alan Lurie and Peter Ressler was one of them.

The occasion was hosted by Sam Simon and Bob Chase of Intersections, a...

  • Read more about The Value of Values: The New Business Education
  • Monika Mitchell's blog

September 11: Time for Renewal & Spiritual Capitalism

Well, it’s that time of year again. What time you ask? The time to think of the living and the dead? No, not exactly. Rather the time to think of death as an end to an era and the rebirth of something wholly new. We reflect on how we have evolved these last nine years. As always September 11 is commemorated this week all over the city, the nation, and perhaps the world. The words “Never Forget” pop up on T-Shirts, buttons, and car bumpers. At Ground Zero, the thousands of names of those who perished in the tragedy are read. Trinity Church offers prayers for healing. At St. Francis of...

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  • Monika Mitchell's blog

Cause Sponsorship: The New Model

The way corporations sponsor causes is changing dramatically. Sponsors are moving from investing in “properties” that deliver quantifiable ROI in terms of impressions, interactions, and sales to developing proprietary social programs that deliver qualitative ROI such as employee and customer trust and engagement.

Here’s the old paradigm: your corporation identifies a cause property (i.e. an event such as a Susan G. Komen Race for the Cure or the Canadian Breast Cancer Foundation’s CIBC Run for the...

  • Read more about Cause Sponsorship: The New Model
  • Paul Klein's blog

Obama, Krishna Das, Paradise and Me

It has been a heck of a week up here in Paradise. For my usual August respite, Barack, Michelle, the kids and me all vacationed together on Martha’s Vineyard. Okay not exactly together, but only a few miles away on this small beautiful island, their hearts beat with mine. It was a sublime dream of unity.

I did see the camera crews at Sweet E’s Cupcake Shop waiting breathlessly for a glimpse of the Big O. But it was not to be, the First Fam was ordering gulf shrimp one town away. Still this week it was comforting to know that half the secret service, some of the nation’s...

  • Read more about Obama, Krishna Das, Paradise and Me
  • Monika Mitchell's blog

P&G to Use Sugarcane-Based Plastic Packaging for Beauty Brands

Earlier this month, Proctor & Gamble announced plans to use renewable, sustainable, sugarcane-based plastic for packaging on its Pantene Pro-V, Covergirl and Max Factor brands.

I’m happy to see that P&G did its research and chose not to use corn-based plastic. Corn-based plastic has been all the rage lately and can be found in everything from “compostable” silverware to paper...

  • Read more about P&G to Use Sugarcane-Based Plastic Packaging for Beauty Brands
  • Cindy Tickle's blog

Can small changes lead to big ones?

How can people be convinced to significantly green their lives? To make the big changes needed to conserve natural resources and decrease energy use?

Robert B. Cialdini may have something to suggest. Cialdini' is the author of Influence and I’ve been reading his follow-up book Yes! 50 Scientifically Proven Ways to Be Persuasive. Each of the 50 ways is given its own chapter in the easy to read...

  • Read more about Can small changes lead to big ones?
  • Nathan Schock's blog

Rethinking Debt: Deadbeat Creditors

It’s all in the way you think about it. Debtors or victims? Creditors or usurers?

The ancient dance of debt and credit has changed partners and its moral compass through 4000 years of recorded history. Humanity has had an ambivalent relationship to debt since civilization began. The current battle between borrowers and lenders reveals the age-old struggle shows no sign of abating.

The New York Times published a remarkably biased report entitled, “...

  • Read more about Rethinking Debt: Deadbeat Creditors
  • Monika Mitchell's blog

CSR: Right On Target

Today's New York Times article, "Target's First Store in Manhattan Took a Decade of Wooing" describes how Target laid the groundwork to open a major new retail outlet in Harlem. According to the article, Target invested a decade in getting to know the community, its leaders and its residents, and its needs and interests. Not only has Target been financially generous in strengthening schools, cultural institutions, and local parks, but the company is also selling locally produced and designed merchandise...

  • Read more about CSR: Right On Target
  • Alice Korngold's blog

Do Republicans Hate Small Business?

Often politics and business mix in a big way. Small Business America is no exception. Access to credit for small business, sole proprietors and entrepreneurs in the United States is in dire straits according to every walking & talking politician out there from the Big O to the Fed Chief to elected officials from both political parties. Yet nowhere is any real and effective help forthcoming.

The recent Small Business Jobs and Credit Act was shot down with filibuster...

  • Read more about Do Republicans Hate Small Business?
  • Monika Mitchell's blog

Is This A Viable Alternative To Crowdsourced Social Good Campaigns?

I’m not the first to make the case that crowdsourced social good contests should retreat quickly into the night.

  • They’re inefficient at creating change;
  • Their current popularity has diminished the value they bring to companies and brands;
  • Consumers are fed up with them (how many vote-for-me solicitations do you get a week that make you feel more like a brand pusher than a change agent?); and
  • For the money and hoopla they involve, they should accomplish more than marketing the company and channeling money to (often unvetted and under-qualified)
  • ...
  • Read more about Is This A Viable Alternative To Crowdsourced Social Good Campaigns?
  • Olivia Khalili's blog

The Giving Pledge: A New Social Conscience

Something remarkable happened in the world of the richest men on earth. Bill Gates and Warren Buffet, who dedicated most of their lives to accumulating as much wealth as possible, decided to give nearly all of it away - in their lifetimes. Why? To help those who cannot help themselves. And even more than that, they have asked their peers to do the same (the Giving Pledge) – give it all away.  If you don’t see this as unusual, think again. This act represents one...

  • Read more about The Giving Pledge: A New Social Conscience
  • Monika Mitchell's blog

Economic Disaster: Who Pays the Price for Failure?

The issue of restitution is front and center in the Gulf. How does a publicly traded corporation like BP compensate business owners and workers who suffered severe economic loss due to its negligence?

In our survival-of-the-fittest world of capitalism, the traditional response is “tough luck sucker” if you are on the losing end of the deal. In the late 20th century model, compensation for BP’s mistakes would not even be on the table.

No one compensated Katrina victims for lost homes and businesses despite the fact that the City of New Orleans and the State of...

  • Read more about Economic Disaster: Who Pays the Price for Failure?
  • Monika Mitchell's blog

Green Mountain Coffee’s ‘Organic’ Sustainability Evolution–with Mike Dupee

This was one of the most educational interviews I’ve done. Mike is able to admit when he’s wrong, to explain the internal motivations and strategy behind his company’s social responsibility programs and to go beyond corporate sound bites.

Click the player to listen to our conversation. Prefer MP3? Right-click and download.

...

  • Read more about Green Mountain Coffee’s ‘Organic’ Sustainability Evolution–with Mike Dupee
  • Olivia Khalili's blog

What BP and the Government Could Have Done and Should Be Doing

The handling of the Deepwater Horizon catastrophe is a textbook study of how not to manage a crisis. The government seems to have ceded responsibility to BP, which seems to have acted to protect the Macondo oil field rather than the Gulf of Mexico and the Gulf Coast.
 
It seems clear that neither BP nor the government were prepared for an event like this. At a minimum, both BP and the government should have had an understanding of the potentially catastrophic ramifications of an accident and, more importantly, an ability to shut off the flow of oil – to minimize the damage - as is the case with rigs operating in the waters of the North Sea.

BP's initial public statements were clearly inaccurate. On May 14, 2010, while BP was emphasizing 5,000 barrels per day reaching the surface, NPR reported scientific analysis suggesting 70,000 barrels per day was gushing from the well. On June 15, 2010, the U. S. Government revised its estimate to 35,000 to 60,000 barrels per day. We now know that crude oil gushing from a broken well on the sea floor is like an iceberg - most is below the surface. BP and the government should have been accurate, open, and forthcoming in their statements.

BP answers to stockholders and to the governments of the jurisdictions in which it operates. The U. S. government's regulatory regime should have been stricter and more comprehensive. While BP might not be expected to go beyond what is mandated by law, it can neither be expected to regulate itself nor act in the interest of anyone but shareholders.

Where do we go from here?

  • Read more about What BP and the Government Could Have Done and Should Be Doing
  • L J Furman's blog

Return on Integrity Is the New Bottom Line for Marketers

What do a small chocolate maker, a global tire manufacturer, a natural-foods company and an insurance company have in common? They all believe that acting with integrity is helping their businesses perform better.

The recession was caused by a culture of capitalism that was characterized by an all-consuming pursuit of profit that put integrity on the back burner and made irresponsible business practices acceptable. As the recession eases, our expectations of corporations have changed radically. Today, we expect corporations to have a social purpose, and we need new ways to assess performance that are not just in black or red.

How should we account for the feelings that employees have toward their employers? What are the best ways to measure the bottom-line impact of a partnership with a community organization? What is the value of authenticity and transparency? What is doing the right thing really worth?

While there are no easy answers to these questions, integrity has become a common denominator to many of the intangible assets that together are adding up to a new idea about what business success looks like. And return on integrity is a new measure that will help redefine how business operates.

PricewaterhouseCoopers recently launched a global call to action for business integrity. Its framework for integrity involves: establishing integrity as a C-suite and boardroom priority; putting integrity at the core of a company's mission and making it a business, not a moral issue; establishing company codes and standards based on models recommended by leading standard-setting organizations; establishing internal controls to ensure compliance; and reinforcing standards with rewards and compensation schemes.

  • Read more about Return on Integrity Is the New Bottom Line for Marketers
  • Paul Klein's blog

Café Mujer: Coffee Promotion Starts Today!

The act of raising a family alone is not easy, but being a women entrepreneur with only a small coffee plot to provide for your children is downright heroic. For Peruvian female farmers in this situation, Green Awakening created Café Mujer. The company works directly with cooperatives to source organically grown coffee, which results in an increase in farmer income by at least 30% when compared with farmer sales to importers.

For three weeks this summer starting today,...

  • Read more about Café Mujer: Coffee Promotion Starts Today!
  • TransFair USA Editors's blog

Panera Bread Learns People Are Basically Good

Panera Bread sets an example with its non-profit cafe and challenges other corporations to push their philanthropy beyond writing checks.

Last month, I blogged about Panera Bread’s new non-profit cafe in St. Louis dubbed the St. Louis Bread Company Cares Cafe. The idea was simple… take whatever you want...

  • Read more about Panera Bread Learns People Are Basically Good
  • Cindy Tickle's blog

Dodd-Frank: Hell Hath No Fury Like a Lobbyist Scorned

At the Global Leaders Summit last week, an octogenarian economics professor from a Southern German university asked, “But will it be enough?” He was referring to the financial reform agreement reached in Congress and passed by the House this week that President Obama calls “historic.”

There have been quite a few references to history lately by self-congratulating politicians. Is the exemption stuffed financial reform bill of 2010 really a history-making event comparable to Great Depression reforms? As the seasoned professor asked, will it be enough to rein in an out-of-...

  • Read more about Dodd-Frank: Hell Hath No Fury Like a Lobbyist Scorned
  • Monika Mitchell's blog

Who Really Wins by Lifting the Oil Drilling Moratorium?

As I watch the news, I’m hearing both sides of debate regarding the deepwater, offshore drilling moratorium, which was sparked by the BP disaster in the Gulf of Mexico. The Obama Administration believes it is critical to “push the pause button” for six months until a full investigation is completed. The president wants to hear a national panel’s recommendations to improve worker safety and environmental protections on oil rigs before the he lifts the...

  • Read more about Who Really Wins by Lifting the Oil Drilling Moratorium?
  • Cindy Tickle's blog

Big Oil, God and Money

Who knew until just a few weeks ago that Big Oil had a contract with God? BP, the self-proclaimed poster child for corporate social responsibility, got their right to dig one mile below the surface of the sea direct from above.

Yup, that is just the way it is. Nothing any of us can do about it. Because if God gave them the right to drill baby drill, who are we mere mortals to question their authority? 

How else would the American government, the international maritime agencies, and oil industry regulators have allowed this one profit-driven company...

  • Read more about Big Oil, God and Money
  • Monika Mitchell's blog

Hooters Girls Donate Pantyhose to Clean Up Oil in the Gulf of Mexico

What are Hooters Girls famous for? Their shiny pantyhose, of course. And now, the girls are shedding their said pantyhose for a good cause… to help clean up the Gulf Coast. I guess, a girl’s gotta do what a girl’s gotta do.

It’s true. This isn’t fodder for Late Night TV (may be it should be) or a skit from the Daily Show with John Stewart. The lovely ladies of Hooters plan to donate over 100,000 pairs of pantyhose through an effort dubbed… wait for it… Project Pantyhose.

Once laundered, the pantyhose will be...

  • Read more about Hooters Girls Donate Pantyhose to Clean Up Oil in the Gulf of Mexico
  • Cindy Tickle's blog

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