Sustainable Apparel Coalition Launches New Website

Nov 23, 2023 9:00 AM ET
Campaign: Cascale Events
SAC new website

The SAC has redesigned its website to significantly enhance the user experience of visitors, better reflect the revised strategic plan, and amplify member success stories. Through a series of user-testing sessions, the organization sourced input from a diverse array of SAC members, including manufacturers, brands and retailers, service providers, and key affiliates. The collected feedback was carefully processed and incorporated into the designs, creating a modern and user-friendly experience while enhancing ease of information access.

The SAC also considered other important factors within the design, such as:

  • Carbon-efficiency
  • Search engine optimization
  • Accessibility standards
  • AI integrations for improved user experience

From a user experience standpoint, events, trainings, webinars, and educational resources are made even more accessible so users can feel confident in having everything they need —all in one place — for executing their sustainability strategies. Key user enhancements also include simplified site navigation menus, enhanced imagery, resourceful backlinks, and more.

At a broader view, the website’s redesign reflects the SAC’s continued ambitions to evolve, as designated in its “Evolution for Impact” revised strategy. This guiding strategy includes three pillars: combat climate change, promote decent work for all, and work towards a nature-positive future.

For more information regarding the updates, please contact the SAC.