Sustainability: It is Not Just a ‘Big Business’ Advantage

Blog by Julie Urlaub, Founder and Managing Partner at Taiga Company
May 11, 2011 12:30 PM ET

Taiga Company blog by Julie Urlaub, Founder and Managing Partner at Taiga Compa…

Small business enterprises and entrepreneurships currently represent over 50% of worldwide employment and this figure continues to expand both in the US and globally.  With more self-starters and small businesses leaders playing a larger role in the world economy, this evolving business demographic is now strategically positioned to play a significant role in the future of business sustainability.

As defined in several previous posts, ‘sustainability’ particularly in business is driven by the expansion of eco awareness and leverage of sustainability concepts across an organization, its processes, and its business relationships.  This may at first feel like a ‘big business’ advantage; however, the required level of communication and coordination may in fact be perfectly suited for small business.   Described in the article, Too Big to Succeed? explores some of the challenges facing organizations as they continue to expand.  It is these same obstacles to daily business functions, now showing up as business sustainability stumbling blocks, which give the smaller nimble companies the advantage.   As the article specifically outlines: “Why do large companies tend to underperform smaller companies? The specific reasons vary greatly, but there are a number of common themes.”  Click here to continue reading.  

Home to one third of the earth's trees, the Taiga is the largest land-based biosphere and encircles the globe. Its immense oxygen production literally changes the atmosphere and refreshes the planet. It is this continuous renewal that has shaped Taiga Company's vision to drive similar change in the business world. Taiga Company seeks to be the "oxygen for your business".