Sustainability is Challenging Traditional Consumer Loyalties
Sustainability is Challenging Traditional Consumer Loyalties
As the world increasingly investigates business sustainability actions related topics like climate change, consumer trends indicate that purchasers want to see more transparent and credible information on what companies are actually doing. This has many lead-edge companies reevaluating sales metrics, service levels, and what is ultimately driving consumer loyalty.
The post, Six Myths of Customer Loyalty, explores increasing commoditization of products & services and efforts to mitigate diminishing brand loyalty. Click here to continue reading.
Home to one third of the earth's trees, the Taiga is the largest land-based biosphere and encircles the globe. Its immense oxygen production literally changes the atmosphere and refreshes the planet. It is this continuous renewal that has shaped Taiga Company's vision to drive similar change in the business world. Taiga Company seeks to be the "oxygen for your business".
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