Smart Cycling

Blog by Julie Urlaub, Founder and Managing Partner at Taiga Company
Dec 2, 2010 4:53 PM ET
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Taiga Company blog by Julie Urlaub, Founder and Managing Partner at Taiga Compa…

What do you call a cyclist who doesn't wear a helmet?  An organ donor.  ~David Perry 

In recent years, the bicycle industry has stepped up to support bike advocacy and education programs like never before.   Just recently, the League of American Bicyclists published a new book, Smart Cycling. The book,  Promoting Safety, Fun, Fitness, and the Environment, published by Human Kinetics offers advice as to how to choose the right bike and gear, essential basic cycling skills, the rules of the road, maintenance and quick repairs, safety strategies, commuting and group riding.
 
Why is all this important?  As expressed in our sustainability consulting, bike commuting is a win-win for both businesses and individuals looking to reduce costs, embrace eco awareness, and adhere to business and personal sustainability programs.  However, to take advantage of all the great things cycling offers, you have to actually get ON the bike and ride it!  Having access to resources, tips, and a supportive environment makes it easier to enjoy cycling benefits.  And what might those benefits be?  As mentioned our eco friendly consulting, those that ride, enjoy the following:
 
Bike commuting improves your health:

  • Staying in better shape will decrease your chances of getting sick.

  • National health statistics show that when you're more active, you decrease your risk for cancer, heart disease, obesity and diabetes.

  • Bicycle commuting allows you to include your workout in your daily schedule and helps to meet fitness goals. 

Bike commuting improves your mood: click here to continue reading.
 

Home to one third of the earth's trees, the Taiga is the largest land-based biosphere and encircles the globe. Its immense oxygen production literally changes the atmosphere and refreshes the planet. It is this continuous renewal that has shaped Taiga Company's vision to drive similar change in the business world. Taiga Company seeks to be the "oxygen for your business".

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