Personal Sustainability: A Path to Get You What You Want

Blog by Julie Urlaub, Founder and Managing Partner at Taiga Company
Nov 16, 2010 10:43 AM ET

Taiga Company blog by Julie Urlaub, Founder and Managing Partner at Taiga Compa…

To survive in business, a company has to ultimately focus its attention on the color of the bottom line.   In life, the factors that determine a sustainable lifestyle are not that different. 

For instance, ask yourself: "How are my actions contributing to my personal journey?  Am I doing something that brings me joy or headache?  How far into the ‘red’ (negative) can any one action take me before it is abandoned for a more positive one?"  And finally, "What happens when the personal bottom line goal becomes ‘green’?"   The direct impact of personal expenses is a powerful motivator for many people, and it is the easiest entry point for most personal sustainability discussions in defining what is not working.  When the conversation shifts to a discussion of value, the door opens to an even wider conversation of: What do you want?   Our personal consulting works with individuals stuck at the crossroads of thought, intention and action.  We encourage our clients to examine each sustainability decision from five distinct areas of value by asking: click here to continue reading.  

Home to one third of the earth's trees, the Taiga is the largest land-based biosphere and encircles the globe. Its immense oxygen production literally changes the atmosphere and refreshes the planet. It is this continuous renewal that has shaped Taiga Company's vision to drive similar change in the business world. Taiga Company seeks to be the "oxygen for your business".