NFL PLAY 60 and VolunteerMatch Partner to Encourage Adults to Volunteer for Kids' Health and Wellness

Dec 7, 2010 9:00 AM ET

(3BLMedia/theCSRfeed) December 7, 2010 - The NFL PLAY 60 VolunteerMatch Web site is now accessible at At the site, interested parties may find local volunteer opportunities from VolunteerMatch’s national network of more than 75,000 participating nonprofits.

Volunteer listings will also connect visitors to NFL programs such as NFL FLAG football, Girls' Flag Football, NFL Punt, Pass & Kick, PLAY 60 Challenge, and Fuel Up To Play 60, as well as offers play tips from NFL players.

"We are excited to offer fans an additional way to 'join the movement' by volunteering in the name of NFL PLAY 60," said Peter O’Reilly, NFL Vice President of Marketing and Fan Strategy.  "The PLAY 60-branded VolunteerMatch page will help improve communities while reinforcing the NFL's active message."

"Childhood obesity is a real issue," said Greg Baldwin, President of VolunteerMatch. "With support from the NFL, we will be able to raise awareness of this issue and encourage more people to get involved."

To learn more about NFL PLAY 60:

To visit the NFL PLAY 60 VolunteerMatch site:

To learn how nonprofits can join VolunteerMatch:

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About NFL PLAY 60

Designed to tackle childhood obesity, NFL PLAY 60 brings together the NFL’s long-standing commitment to health and fitness with partner organizations.  Since the program was launched in 2007, the NFL has committed $200 million to youth health and fitness through programming, grants, and media time for PSAs. For more information, visit

About VolunteerMatch

VolunteerMatch is a national nonprofit dedicated to strengthening communities by helping great people and great causes to connect. Its award-winning online service,, makes it easy to find a way to make a difference by location, expertise, or availability. VolunteerMatch provides many of the nation's most recognized businesses, campuses and organizations with Web-based solutions to facilitate and track volunteer engagement at local and national levels. The VolunteerMatch network regularly welcomes more than 190,000 visitors each week and has become the preferred volunteer recruiting service for tens of thousands of participating nonprofits.

For more information about VolunteerMatch, please contact:

Robert Rosenthal