Help Build Libraries with Join My Village

Help Build Libraries with Join My Village

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Tuesday, December 3, 2013 - 1:30pm


Today is #GivingTuesday, a day that encourages individuals everywhere to make room for charitable giving as part of their holiday season.

In just two years, #GivingTuesday has grown from a small social media movement to become widely embraced nationally as an ideal complement to “Black Friday” and Cyber Monday,” which focus on traditional gift purchasing.

So for the second year in a row, Join My Village – an international philanthropic program founded by General Mills – is tapping into the magic of #GivingTuesday to make some remarkable things happen in the communities that JMV supports in Africa and India.

Read more on the Taste of General Mills blog: