General Mills Buys Wind Energy And Consumer Goodwill

by Ariel Knoebel
May 16, 2019 11:00 AM ET
Central Texas, where both of General Mills power purchase agreements are based, is especially well suited to wind energy production GETTY

Originally published on Forbes

Following a barrage of announcements celebrating advances in environmental stewardship from food producers in honor of Earth Day, General Mills just announced that they have signed a 15 year purchase agreement with Roaring Fork Wind, LLC based in Central Texas. This, alongside the company's existing wind power agreement, will offset 100% of General Mills’ annual electricity use from their owned domestic properties. By purchasing green energy credits, General Mills is supporting the construction of the Maverick Creek wind project that is under development in Concho County, TX by Renewable Energy Systems and Steelhead Americas.

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