Developing a Business Strategy for a Sustainable Future - Green Business Strategy Summit - 11/12, Toronto

Nov 1, 2010 1:30 PM ET

(3BLMedia/theCSRfeed) November 1, 2010 - Toronto’s leading environmental business forum, Toronto Greenhouse is hosting a one-day conference, Green Business Strategy Summit, on November 12th from 7:30am to 8:00pm. The summit will feature a combination of interactive workshops, panel discussions and case studies with insightful keynote addresses from accomplished speakers Marc Stoiber, Tyler Elm and Jim Harris. 

Summit attendees will be given the opportunity to develop the foundation for a sustainability business strategy, based on the most up-to-date information available from leading experts.   "Sustainable business is good business”, states Toronto Greenhouse Founder Randy Tyrell.  “Having a solid strategy is critical to the success of any organization interested in developing green business practices. The Summit will provide business leaders with a workable plan that they can implement immediately”.    The Summit will consist of three tracks, each with their own target audience:   1.    Infrastructure: geared toward Building Owners and Managers, Architects, Designers and Realtors. Delegates will learn about the latest in energy efficient building, design and “clean’ technology products, services and trends.   2.    Operations: suited to those in purchasing/procurement positions, Office Managers, Human Resources, IT and Logistics. Topics include employee engagement, waste reduction and energy conservation.   The content in these two tracks is geared toward executives and senior level decision makers who are either about to or have recently engaged, in green practices or corporate social responsibility (CSR) initiatives.   3.    Communications: geared to Marketing, PR and Advertising agency executives, Branding experts, Social Media consultants, and internal Corporate Communications professionals. Delegates will learn how to tell their company’s “green” story in an authentic and transparent way, and what the best “tools” are to reach their stakeholders.   This track is catered to companies whose shades of green vary, from those finally ready to tell their story, to agencies whose client roster is demanding their engagement in the green space.   Toronto Greenhouse launched in February 2009, and is best known for hosting their monthly Speaker Series that brings together Toronto’s green business community in an interactive, learning, and networking environment. With over 1000 event attendees per year, Toronto Greenhouse is the leading environmental business forum in Toronto.   Please visit for more information.   The Green Business Strategy Summit marks the first partnership between Third Eye Media and Toronto Greenhouse.
Together we planned the entire conference, with a focus on the Communications track, as well as all of the PR, social media and marketing of the event.   Contact: Kelly Drennan, Third Eye Media P: 416-458-1491 E:

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