This Chart Created by Merck's CEO Helps the Pharma Giant Set Its Long-term Strategy

• Merck & Co. CEO Kenneth Frazier spoke at the CECP's CEO Investor Forum in February, stressing the importance of creating long-term value.
• He said this comes from considering the desires of all stakeholders, not just investors.
• He oversaw the creation of a corporate responsibility matrix of these desires and their potential impact on success, and has used it to help guide big-picture strategy.
• This post is part of Business Insider's ongoing series on Better Capitalism.​

Read the complete article on Business Insider