Business Sustainability: A Fix or a Change?

Blog by Julie Urlaub, Founder and Managing Partner at Taiga Company
Dec 30, 2010 9:09 AM ET

Taiga Company blog by Julie Urlaub, Founder and Managing Partner at Taiga Compa…

Is your company seeking to move up the business sustainability scale?  Are you searching for that singular ‘silver bullet’ or ‘quick fix’ that will solve a specific problem? Or is the organization and its management committed to a more continuous learning mindset change?  

The reality is that executives too often focus on the ‘quick fix’ that will bridge the obstacles faced in the moment, with a simple goal to get back to ‘business as usual’.  The questions might include: How do we mitigate this environmental/social risk, or how do we patch this hole in our supply?    In this case, sustainability action shows up as a ‘fix’ instead of a ‘change’.  Our professional consulting experience has shown that true business sustainability does not result from singular action.  Determining the criteria and right-fit tools that will move the company further along the business sustainability learning curve requires long-term commitment to change.   •    Sustainable business strategies to bridge the gap to what you want to achieve.   •    Commitment to enable the organization and its stakeholders to take inspired action.    •    Commitment to engage with and clearly communicate an action plan to your business stakeholders.   Click here to continue reading.  

Home to one third of the earth's trees, the Taiga is the largest land-based biosphere and encircles the globe. Its immense oxygen production literally changes the atmosphere and refreshes the planet. It is this continuous renewal that has shaped Taiga Company's vision to drive similar change in the business world. Taiga Company seeks to be the "oxygen for your business".