Announcing the "Plant a Tree with Florence I.T. Every Hour" Campaign

Dec 9, 2009 6:00 PM ET

(3BLMedia/theCSRfeed) December 9, 2009 - The "Plant a Tree with Florence I.T. Every Hour" campaign for the month of December, 2009 is simple: Florence I.T. clients this month simply continue what they are doing already, using Florence I.T. for their I.T. support. For EVERY HOUR spent on services Florence I.T. will plant ONE TREE in the client's name. There is no limit, so prepayment of time may appeal to some clients if they wish to make a larger impact. "This is, quite simply, one more easy thing we can do." said President of Florence I.T., Matt Lampiasi. He went on to say  "The program is being offered because we believe urgent action is needed to reverse the effects of climate change. Instead of it just being about our company, we are doing what it can for the environment, we want to continue to tie the rewards to customer action." 

About Florence I.T.

Florence I.T. began offering I.T. consulting, Value Added Reselling and I.T. support with a strong social and environmental focus from the start in early 2005.  We donate a large portion of our yearly pretax income to local nonprofit and community programs, usually around 15%.  As a home based virtual business, we employ (and deploy, for clients), remote access technologies which have clear environmental benefit. Our home office employs the aid of a grid-connected solar electric system  that covers most of our yearly power requirements. Client locations are intentionally focused to the immediate geographical area to minimize travel.  We use LED and CFL lights, hardly any paper, responsibly recycle, and use and offer low power computing solutions whenever possible. In addition, we use a small "off-grid" solar setup that runs the Florence I.T. web server, completely on solar power, independent of the electric grid. For more information on our services, environmental or social initiatives, please visit our solar powered website at

 About Mokugift

A social venture focused on customer experience and tangible, positive benefit to the environment and society, Mokugift makes it easy and rewarding to plant trees, for $1 apiece, through online “gifting.” Giving a mokugift tree is similar to sending an e-card, and recipients can proudly display their trees online at Facebook, MySpace, Yahoo!, and 50 other popular Web sites.

An official partner of the United Nations Environment Programme's Billion Tree Campaign, mokugift collaborates with award-winning nonprofit agroforestry organizations such as Trees For The Future and Sustainable Harvest International to plant trees in twelve countries: Belize, Honduras, Nicaragua, Panama, Cameroon, Ethiopia, Burundi, Senegal, Zambia, India, the Philippines and Haiti.  Using environmentally sustainable methods, farmers in these countries plant mokugift trees to restock existing forests and enable more diverse, productive and economically sustainable land-use systems.

For more information on mokugift, please visit