Industry-Led Water Innovation is a Vital Investment in Our Future

Industry-Led Water Innovation is a Vital Investment in Our Future

By Mehmood Khan, PepsiCo

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Industry-led water innovation is a vital investment in our future. Read more from Mehmood Khan at PepsiCo:
Wednesday, September 30, 2015 - 9:00am

CAMPAIGN: PepsiCo Performance with Purpose

CONTENT: Article

Water scarcity is one of the greatest risks facing humanity and the global economy. Water shortages—from the U.S. to Peru to India—are impacting every facet of our society, including our global food supply. The UN estimates that by 2025, 1.8 billion people will live in countries or regions in which water is scarce, and approximately two-thirds of the world’s population could soon be living under water-stressed conditions. With ratification of the UN Sustainable Development Goals just days away, governments, as well as business leaders must take action to meet these challenges.

Water is a fundamental human right, and water stress has distinct, deep consequences in communities around the world. It is the responsibility of every company, government and public institution to develop solutions that meet acutely local needs, and scale those with widespread applicability to drastically improve water availability and efficiency.

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