Green Watching

Green Watching

Launched in advance of the 40th anniversary of Earth Day, Climate Counts asks: on Earth Day or any day are global media companies credible on climate change? Does the explosion of environmental coverage and green programming around Earth Day reflect the actual efforts that the media companies themselves are making to address climate change? Since 2007, Climate Counts has been scoring big media companies (along with nearly 150 other global companies) on their climate actions, and scores are remarkably low for the sector.

Content from this campaign

Climate Counts Congratulates Tshirt Tuesday winner Bill Connelly
Congratulations to Bill Connelly for winning last week’s #T-shirt Tuesday Twitter contest! The number one @ClimateCounts story from 2010 was (drum-roll please) our free iPhone app being featured in the NYC WIRED store and...
Feb 1, 2011 2:42 PM ET
Climate Counts’ Top 10 in 2010. Vote for our best story & win a chance at a Climate Counts t-shirt!
Thanks to your support, 2010 was a banner year for Climate Counts. With four years of scores under our belts, thousands of consumers raising their voices through our website and free iPhone app, and the launching of a new program recognizing Industry Innovators, we’re having a bigger impact on...
Jan 26, 2011 2:00 PM ET
Media giant News Corp responds to Climate Counts' Green Watching campaign
News Corporation comments on Climate Counts' Green Watching campaign through its Global Energy Initiative site. Launched in advance of the 40th anniversary of Earth Day, Climate Counts asks: on Earth Day or any day are global media companies credible on climate change? Does the...
May 6, 2010 11:20 AM ET
The Perils of “Green Watching”
Earth Day is coming, and with it, hours and hours of “green” television programming and print media coverage. People who hardly give the environment a thought all year will be “Green Watching” programs – and advertisements – about how to be more environmentally responsible. In the past, I always thought of this heightened awareness as a good thing. The added programming draws broader attention...
Apr 16, 2010 11:00 AM ET

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