Green Watching

Green Watching

Launched in advance of the 40th anniversary of Earth Day, Climate Counts asks: on Earth Day or any day are global media companies credible on climate change? Does the explosion of environmental coverage and green programming around Earth Day reflect the actual efforts that the media companies themselves are making to address climate change? Since 2007, Climate Counts has been scoring big media companies (along with nearly 150 other global companies) on their climate actions, and scores are remarkably low for the sector.

Content from this campaign

Grading Corporations on Climate Action
While climate action on individual levels is important, our daily carbon emissions are dwarfed by those of global businesses. A website called ClimateCounts provides data and channels for consumers to let corporations know that we are judging, and spending our dollars, based on companies' climate performance.  Which Companies Succeed...
Feb 16, 2011 3:45 PM ET
#Tshirt Tuesday - Tell HP Climate Counts!
A big shout out to Jessika for winning last week’s #T-shirt Tuesday contest! Last week we asked our Twitter followers to tweet to the company with the highest Climate Counts score in the household products sector. The answer, L’Oreal. L’Oreal improved +8 points from 2009 to 2010 finishing with 76 out of a possible 100 points on the Climate Counts scorecard. In addition to L’Oreal’s...
Feb 15, 2011 11:10 AM ET
Climate Counts Congratulates Tshirt Tuesday Winner Jill!
A round of applause to Jill for winning last week’s #T-shirt Tuesday contest! Last week we asked our Twitter followers to name the airline with the highest Climate Counts score. The answer Southwest Airlines. Southwest scored a 57/100 in the latest round of Climate Counts scores. Send Southwest a message and encourage...
Feb 8, 2011 12:25 PM ET
ClimateCounts.org Continues Green Watching Campaign
Starting this February in anticipation of increased corporate environmental messaging leading up to Earth Day, ClimateCounts.org is announcing the continuation of the ”Green Watching” campaign the group first launched the campaign last year to...
Feb 4, 2011 10:05 AM ET
Climate Counts Tshirt Tuesday: Who has the #1 Climate Counts airline score?
What we’re doing: As part of our upcoming Green Watching Campaign this spring we’ll be giving away T-shirts on Twitter every Tuesday! Why we’re doing it: Because some companies are misrepresenting their green initiatives and true corporate...
Feb 1, 2011 4:25 PM ET

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